With a slate of upcoming premier soccer events in North America—and the 2026 World Cup on the horizon—passionate fans are primed for advertising opportunities.
As an actor, producer and entrepreneur, Issa Rae knows a thing or two about setting up a climactic scene. Sometimes, however, even the Insecure creator and star needs a little inspiration--and that is where her American Express card comes in. In the financial brand's latest ad, titled "When Inspiration Hits," Rae--a longtime Amex cardmember and...
This week, Texas became the 10th state--and the fifth state this year--to pass a consumer privacy bill that gives the state's residents more control over their data. With a population of over 30 million people, Texas will emerge as the second largest state after California to pass a bill of this kind. If enacted into...
Brands are increasingly looking to leverage partnerships with content creators to make an impact--but one that's significant and lasting, rather than one-off sponsored posts. Content creator Pierrah Hilaire and Brent Mitchell, vp of social media and influencers at Sephora, joined Danisha Lomax, Digitas' head of client inclusivity and impact, during Adweek's Social Media Week to...
Snapchat is celebrating its Snap AR community by highlighting three "advanced" augmented reality lenses that show off different ways AR can be utilized by businesses. To start, the Seen Camera lens was created by journalism video publisher Seen.TV in consultation with design studio Modem. It encourages users to record videos where they share their own...
One of the most storied New York ad agencies is making a big move and changing its name: DDB New York is merging with adam&eveNYC to form a new creative agency called adam&eveDDB. In addition, the agency will move its offices to a new space in the West Village in Manhattan and has hired Digitas...
If you've ever been devastated by the experience of watching someone else score an item for sale that you wanted, Etsy's latest ad will resonate. In "Lamp," a customer is so struck by the beauty of a light fixture--and heartbroken by the "sold" ticket attached to it--that he is brought to tears. The spot follows...
Two youngsters survive a terrifying explosion in a town square, finding each other and escaping the mayhem--if only temporarily--through their own fantasy world in a heartbreaking new spot for Save the Children. The public service announcement, shot in downtown Lebanon and surrounding areas last year, comes from director Martin de Thurah and production company Bacon...
Whether it's a card a bank customer uses for payments or a service tracking how a company accepts or makes payments, Mastercard sells all elements of its business as "priceless." Yet the company still occasionally needs to explain its presence in places like the B2B Marketing Exchange earlier this year in Scottsdale, Ariz. Greg Boosin,...
Advertising spend is expected to grow globally this year, with inflation driving it to $727.9 billion and $3 of every $5 going to digital channels over the next three years. However, according to Dentsu's latest biannual global forecast, digital spend is likely to slow to single-digit growth in the future. Dentsu is predicting a 3.3%...
In this week's episode of Yeah, That's Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart are joined by Adeela Hussain Johnson, president of travel brand B?IS and Debra Chen, industry expert and host of the award-winning podcast The Great Fail. They discuss the key role the consumer plays in a...
SAVE 49%: Livestream the F1 for free with ExpressVPN. A one-year subscription to ExpressVPN is on sale for £83.32 and includes an extra three months for free — 49% off for a limited time. This plan includes a money-back guarantee. Opens in a new tab Credit: ExpressVPN ExpressVPN (1-Year Subscription + 3 Months Free) (opens […]
Remember when Elon Musk changed Twitter's logo to Doge, the shiba inu dog mascot of cryptocurrency Dogecoin? It could cost him. The CEO of Twitter and Tesla has been accused of insider trading and manipulating the price of Dogecoin in a proposed class action lawsuit. According to Reuters, investors are claiming that Musk used his […]
It's Friday! You made it! But can you make it through today's Wordle? If your confidence and/or streak took a hit in yesterday's extra-tough puzzle, we're here with some tips and tricks to help you figure out the solution today and start the weekend strong.If you just want to be told the answer, you can […]
TL;DR: Dreamscreens is on sale for £32.37, saving you 20% on list price.It likely sits on your wall in a prominent position, so it's only natural to want to turn your television into a work of art. And fortunately, you don't have to shell out the big bucks and purchase one of those frame TVs. […]
The release of Spider-Man: Across The Spider-Verse has brought us back into the multiverse, and you know what that means: It's Easter egg time!Aside from being a remarkable feat of animation, Across the Spider-Verse takes advantage of its infinite universes to bring us a dazzling number of nods to other Spider-Man properties, be they comics, […]
TL;DR: A wide range of free ChatGPT courses are available on Udemy. Learn how to boost your productivity, earn passive income, and create engaging content with help from artificial intelligence.There are many reasons to fear ChatGPT and the seamingly unstoppable rise of AI, but there are also plenty of reasons to be optimistic. Yes, artificial […]
SAVE 83%: Unblock U.S. Netflix with a subscription to CyberGhost VPN. A two-year subscription to CyberGhost VPN is on sale for £49.95 and includes an extra three months for free, saving you 83% on list price. This comes with a generous money-back guarantee. Opens in a new tab Credit: CyberGhost VPN CyberGhost VPN (2-Year Subscription […]
If Quordle is a little too challenging today, you've come to the right place for hints. There aren't just hints here, but the whole Quordle solution. Scroll to the bottom of this page, and there it is. But are you sure you need all four answers? Maybe you just need a strategy guide. Either way, […]
There's a bill making its way through the California legislature that seems to be pissing Meta off.The California Journalism Preservation Act would require tech platforms like Facebook and Instagram to give money to local news outlets, a move NPR described as taxing the "advertising profits platforms make from distributing news articles." The majority (about 70 […]
Julia Louis-Dreyfus tried First We Feast's Hot Ones challenge, and folks, this is a legendary effort for someone who says they only like a "little bit of spice."While burning up from the very first hot sauce (which is frankly what I do just watching this show), the multiple Emmy-winning actor faces that wall of pain […]
Director Michael Spiccia and production company Miniac have joined forces to create a lyrically surreal short film for Enchanté, a clothing brand founded by F1 racing star Daniel Ricciardo. Titled 'Smell the Roses', it stars Kristen Bell and is set in a resplendent French hotel restaurant. The frivolous short features the actress in dual roles […]
Campaign by Africa Creative Exposes Deadly Kidney Problems That Burden the Trans Community and in Partnership with Doctors Launch Lingerie That Can Save Lives Ads depict use of tapes, strings, and superglue to hide genitals and spotlight an alternative product from Truccs and propose legislative action in Brazil São Paulo - May 31, 2023 - […]
PepsiCo, in partnership with Special Australia, quite literally took their message “(food) tastes better with Pepsi Max” to every major burger mecca on International Burger Day (28 May), to challenge Australia’s ‘default cola’ order with food. Because burgers deserve better. The series of stunts centred around a truck equipped with a full-sized road sign to […]
Reruns are popular in Brazil. Soap operas, series and old movies continue to be very successful on streaming, open and closed TV. However, it is a fact that some of these classics reproduce harassment scenes in a natural way, such as 'funny' lines, stolen kisses that represent passion and that famous 'whistle', considered a compliment. […]
Reruns are popular in Brazil. Soap operas, series and old movies continue to be very successful on streaming, open and closed TV. However, it is a fact that some of these classics reproduce harassment scenes in a natural way, such as 'funny' lines, stolen kisses that represent passion and that famous 'whistle', considered a compliment. […]
Reruns are popular in Brazil. Soap operas, series and old movies continue to be very successful on streaming, open and closed TV. However, it is a fact that some of these classics reproduce harassment scenes in a natural way, such as 'funny' lines, stolen kisses that represent passion and that famous 'whistle', considered a compliment. […]
Campaign by Africa Creative Exposes Deadly Kidney Problems That Burden the Trans Community and in Partnership with Doctors Launch Lingerie That Can Save Lives Ads depict use of tapes, strings, and superglue to hide genitals and spotlight an alternative product from Truccs and propose legislative action in Brazil São Paulo - May 31, 2023 - […]
Campaign by Africa Creative Exposes Deadly Kidney Problems That Burden the Trans Community and in Partnership with Doctors Launch Lingerie That Can Save Lives Ads depict use of tapes, strings, and superglue to hide genitals and spotlight an alternative product from Truccs and propose legislative action in Brazil São Paulo - May 31, 2023 - […]
For-profit healthcare is already seeping into Ontario, even if you’re not noticing it. This is increasingly dividing those who have from those who have not. If we continue to let the Ontario government work behind the scenes to privatize our public healthcare system, our lives will increasingly be at the mercy of profit.Category: Health & […]
The Angie Schlegel brand presents its new collection El Amor va con Todo, with two web videos, focused on the concept and the sensory world of the collection. Two cuts created for the brand's social networks.Category: Self promotionClient: ANGIE SCHLEGELAgency: CUMBIA SCHCreative Director: Leonardo Gomez GomezArt Director: Leonardo Gomez GomezCopywriter: LEONARDO GOMEZ GOMEZ - ANGIE […]
A new plan to help you define, refine, and maximize subscriber engagement and audience targeting for stellar results. Increase Visibility The data and capabilities to reach your subscribers when they’re most likely to open your emails. Boost Engagement Increased visibility leads to higher open rates, higher click-throughs, and overall higher engagement. Power Revenue And when […]
You can create the best email in the world, but it won’t matter if it doesn’t make it to your subscriber. And that’s why it’s vitally important you work with an email service provider (like FeedBlitz!) who places the highest possible focus and dedication on their deliverability practices. But what does deliverability mean? And how […]
Every email you send and every update that goes live is an opportunity — and that includes the opportunity to generate revenue. You’ve carved out your space on the world wide web and built a community of like-minded people interested in reading what you provide. You also created an email list from that community and […]
Save time on design and get a jumpstart in spicing up your emails with a free Fall or Halloween-themed email template! A simple and easy way to bring the holidays into your email marketing – without having to start a design from scratch – these Quick Start templates are available in every FeedBlitz account year-round. […]
Google has announced that Feedburner's email services will end in July 2021. Here's a guide for you to help you plan your move to a new email service as painlessly as possible.
Learn how you can turn your emails into revenue streams. Growing an audience is one of the most exciting and engaging things you can do online. Through a variety of many different outlets, including email, you’re able to offer value to like-minded people across the planet. And as a bonus, you also have the opportunity […]
More hassle-free set it and forget it email campaigns at your fingertips. The beauty of automated RSS-to-email campaigns is the set it and forget it factor, knowing your email campaigns will be sent as scheduled with your new content – that was the foundation in creating FeedBlitz.And now, continuing our mission to provide the most […]
Win the Inbox with eye-catching email campaigns and save time when it comes to design. Designing a template, especially one from scratch, can be a major frustration. But what if the hard work was already done for you? What if templates showcasing your products, image layouts highlighting your work, invitations ready to be sent, podcast […]
Gmail’s recent broad rollout of promotions tab bundles will reward good, engaging emails with more opportunities to solidify that engagement.FeedBlitz is helping you make the most of that opportunity, out of the box, today, by making every email we send bundle-ready with a featured image. Here’s how this gives you competitive advantage: The vast, vast […]
Zoom in to discover where your emails are being read. A great new feature offering more insight into your subscribers is now available with every email send and monthly insight report:Geographic data on engagement stats.And not just the numbers, the team went a step further and added a mapping feature for visual representation. A new […]
The owner of Giant grocery stores is teaming up with a company called Badger Technologies to launch robots in 172 of its mid-Atlantic stores.At 6'3", it's a rather tall robot, unlike small roombas that scoot around partially undetected. It's end result helps consumers in some way, by making sure products are stocked on shelves and […]
Awareness is often a key, and important, marketing objective for brands to get consumers started on the path to purchase. However, sometimes not enough effort is placed on, or invested in, their true brand loyalists.Take Arby's, who created a 6-month monthly subscription box, that doesn't contain food, but rather sandwich and Arby's themed merchandise for […]
Emotional support animals run the gammet these days, and more and more people are trying to bring them on planes, from peacocks to fish.Fast food chain Popeyes created a limited edition carrier, served at the Philadelphia airport, for passengers to take on board as their "emotional support chicken." It's a TSA-approved way for consumers to […]
It seems that every year, more and more artists release their own covers and versions of holiday songs. Probably for good reason - consumers love revamps of the classics and new hits to keep their holiday playlists fresh.So why shouldn't brands get in on this holiday trend? Enter Kool-Aid and Lil Jon, who just released […]
Whether we realize it or not, haircuts are a big part of the holiday season for many. Whether it's for holiday parties or family, it's nice to take a moment for yourself and freshen up your look.Dove Men+Care is building on that and transforming it into a way for Dads and their kids to spend […]
The Super Bowl isn't just about the football - it's also about the ads, and of course the halftime show. Bud Light is creating its own brand experience centered around music and hosting an entire music fest the weekend leading up to the big game in Atlanta, where its being hosted. And they are getting […]
Travel companies have used unique ways in the past to encourage consumers to travel (and hopefully use their services to do so). Lufthansa create an experiential photography exhibit to show people photographs of truly unique places they've never seen before - but then revealed the reason why that is, is because they don't actually exist. […]
Luxury outerwear brand Canada Goose has really grown in popularity, and if you've been intrigued by how warm the coats look and googled it or asked someone who owns one, you know they cost more than your average Patagonia or North Face down coat (sometimes 3x+ as much).The company knows they need to put their […]
Let's throw another shrimp on the bah-bee, and pour another pint o'Guiness for a meal with loved ones overseas!Terrible cliches aside, Samsung is creating pop-up restaurants that allow people in Dublin to virtually enjoy a meal with an expat loved one in Sydney, Australia, based on the high volume of Irish citizens that move to […]
Aaaaahhh...there's nothing quite like the smell of savory sausage on Christmas morning, emanating from your....wrapping paper. Yes, wrapping paper - not your kitchen.For sausage enthusiasts, Jimmy Dean is giving away free branded items in exchange for pictures of consumers' favorite recipes and dishes featuring JD's sausage. Other items include a glass sausage ornament, an apron […]
I'm done posting here for now.I'm now writing about advertising creativity on Substack.I post three times a week. Here's the Link. Get a Free Subscription.
The last truly great Super Bowl ad I've seen is from 1999. See it here, my latest post for Digiday, also read the reasons why all this year's spots—yet again—suck.
Great ads are in fact just like great sex: you feel it in your gut, or thereabouts. Here are five recent ads that will make you say Ooh Baby Baby (maybe)—LINK on Digiday.