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	<description>All Advertising News, Design, and Strategy</description>
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		<title>New Era Commercial &#8211; The Odd Couple</title>
		<link>http://www.cleird.com/archives/922</link>
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		<pubDate>Mon, 26 Sep 2011 15:42:42 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Daily Spotlight]]></category>

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		<description><![CDATA[Week 7 Featured Commercial This week&#8217;s featured commercial is from New Era featuring a few cameos and baseball theme. &#160;]]></description>
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		<title>2012 Passat Commercial- Vámonos</title>
		<link>http://www.cleird.com/archives/915</link>
		<comments>http://www.cleird.com/archives/915#comments</comments>
		<pubDate>Fri, 23 Sep 2011 16:13:14 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Featured Commercials]]></category>

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		<description><![CDATA[Week 7 Featured Commercial This week&#8217;s featured commercial is from Volkswagen featuring the all new Passat with an interesting take on road trips. &#160;]]></description>
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		<title>Back for the future &#8211; Nike Mag Commercial</title>
		<link>http://www.cleird.com/archives/908</link>
		<comments>http://www.cleird.com/archives/908#comments</comments>
		<pubDate>Tue, 13 Sep 2011 18:23:46 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Featured Commercials]]></category>

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		<description><![CDATA[Week 6 Featured Commercial This week&#8217;s featured commercial is from Nike featuring a limited edition shoe being auctioned on eBay to support parkinson&#8217;s disease. &#160;]]></description>
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		<title>Just another day at the office for Jennifer Lopez Kohls Commercial</title>
		<link>http://www.cleird.com/archives/901</link>
		<comments>http://www.cleird.com/archives/901#comments</comments>
		<pubDate>Sat, 10 Sep 2011 03:37:05 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Featured Commercials]]></category>

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		<description><![CDATA[Week 5 Featured Commercial This week&#8217;s featured commercial is with Jennifer Lopez and her work with Kohls.]]></description>
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		<title>30+ Must Have Android Apps for Football Fans</title>
		<link>http://www.cleird.com/archives/884</link>
		<comments>http://www.cleird.com/archives/884#comments</comments>
		<pubDate>Thu, 08 Sep 2011 03:27:16 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Daily Spotlight]]></category>

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		<description><![CDATA[The College and Pro football season is officially underway, having kicked off (pun #1) over the last week. As we head into a new season of following our favorite teams and athletes, we thought it would be a good idea to share our favorite football-related Android apps as well. The AndroidGuys team huddled (pun #2) [...]]]></description>
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		<title>4 Great Alternatives to Klout</title>
		<link>http://www.cleird.com/archives/886</link>
		<comments>http://www.cleird.com/archives/886#comments</comments>
		<pubDate>Sat, 03 Sep 2011 03:20:03 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Daily Spotlight]]></category>

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		<description><![CDATA[Klout has become the standard metric of “influence” for social media users. Although Klout can be beneficial for some businesses and other users of social media to ascertain the value of other Twitter and Facebook users, it is easy to game the system and create a falsely amplified score. If you’re looking for an alternative [...]]]></description>
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		<title>Adidas &#8211; All in women commercial</title>
		<link>http://www.cleird.com/archives/870</link>
		<comments>http://www.cleird.com/archives/870#comments</comments>
		<pubDate>Mon, 29 Aug 2011 03:42:30 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Featured Commercials]]></category>

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		<description><![CDATA[Week 4 Featured Commercial This week&#8217;s Featured Commercial comes from Adidas, with a focus on their new women&#8217;s line. Note added cameo with Katy Perry.]]></description>
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		<title>8 Tricks That The Big Brands Use To Increase Your Sales</title>
		<link>http://www.cleird.com/archives/866</link>
		<comments>http://www.cleird.com/archives/866#comments</comments>
		<pubDate>Mon, 29 Aug 2011 03:27:35 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>

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		<description><![CDATA[How often do you sit down to read a book or article and think “That’s fine for your consumer product, but what about my industrial B2B product or service? That won’t work for me!” I hate to burst your bubble, but it will work for you. Consumer brands are popular illustrations of branding and marketing [...]]]></description>
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		<title>The Self-Esteem Act Calls for Truth in Advertising</title>
		<link>http://www.cleird.com/archives/862</link>
		<comments>http://www.cleird.com/archives/862#comments</comments>
		<pubDate>Mon, 29 Aug 2011 03:12:25 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Industry/Trends]]></category>

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		<description><![CDATA[Women and girls are bombarded everyday with thousands of media messages, from billboards to bus stops ads, telling us our worth is not in who we are, but in what we look like. The media and our culture tell us we should be sexy, thin, young, and perfect—just like the actresses and models plastered across [...]]]></description>
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		<title>6 sneaky ways coupons make you spend more</title>
		<link>http://www.cleird.com/archives/856</link>
		<comments>http://www.cleird.com/archives/856#comments</comments>
		<pubDate>Mon, 29 Aug 2011 02:48:29 +0000</pubDate>
		<dc:creator>cleirddotcom</dc:creator>
				<category><![CDATA[Daily Spotlight]]></category>

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		<description><![CDATA[Consumers are using more coupons than they did before the recession, and 37.4% are using them &#8220;to stretch a limited grocery budget out of necessity,&#8221; according to NCH Marketing Inc.&#8217;s &#8220;2010 Annual Consumer Survey&#8221;. If you&#8217;re hoping to save money by using coupons, watch out because stores and manufacturers expect coupons to increase their total [...]]]></description>
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