AgencySpy

• Creative Circle: Agency Copywriter
  competitive: Creative Circle: Our client in Fairfax, VA is looking for a Copywriter that has Agency experience to join their team!This role will be onsite, 40 hours/week, locate... Arlington, Virginia
• Mark Allen & Company: PR Account Supervisor, Advertising & Tech Division
  Monthly Retainer: Mark Allen & Company: NYC-based PR agency, Mark Allen & Co, which represents a variety of clients, including major advertising agencies advertising, technology companies... 10011, New York City
• Creative Circle: Account Executive (agency)- onsite in San Francisco
  competitive: Creative Circle: Position: Account Executive (agency)- onsite in San Francisco - starts ASAPLocation: San FranciscoStatus: Conversion to hire for the right fitEstim... San Francisco, California
• Hearst Television: Account Executive
  competitive: Hearst Television: The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new b Albuquerque, New Mexico
• Hearst Television: Account Executive
  competitive: Hearst Television: The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new b Baltimore, Maryland
• Hearst Television: Account Executive
  competitive: Hearst Television: The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new b Louisville, Kentucky
• Hearst Television: Account Executive
  competitive: Hearst Television: The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new b New Orleans, Louisiana
• Hearst Television: Account Executive
  competitive: Hearst Television: The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new b Winter Park, Florida
• Hearst Television: Account Executive
  competitive: Hearst Television: The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new b Louisville, Kentucky
• Sharp Communications: Award-Winning PR Agency Seeking Stellar Public Relations Assistant Account Executive
  Compensation based on experience: Sharp Communications: This entry level position will provide overall support to the account team, while learning the fundamentals of PR. Past PR experience a plus. New York City, New York

AdAge

• NBC wins the 2017-18 season, though the race was closer than it appears
  #source a { color: #000; text-decoration: underline; Continue reading at AdAge.com
• Knock, knock. Who's there? Your new GDPR privacy policy
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• Agency brief: 'Squeaky bum time' for agencies?
  The encroachment of consultancies onto agency territory in this industry brings a mix of emotions ranging from low-grade panic to total nonchalance.But my favorite reaction to this week's news that Accenture was launching a dedicated programmatic ad unit came from Twitter, where one user had an original take: It's "squeaky bum time for agencies."If you're […]
• Facebook and Google get their first GDPR complaint and it's over 'forced consent'
  That didn't take long. On day one of Europe's new data regime, the General Data Protection Regulation, privacy watchdogs filed complaints alleging violations by Facebook and Google.They accused the internet companies of flouting GDPR because they appear to force consumers to agree to their terms of service. The new regulations guide how companies can collect […]
• Look: Here's what EU citizens see now that GDPR has landed
  The European Union's Global Data Protection Regulation took effect today, and many popular websites seem squared away in having their consent aspect in place. The new regime, more commonly known as GDPR, is intended to provide people in the EU's 28 countries more control of their data.In its simplest form, GDPR is "setting guardrails around […]
• Watch the newest ads on TV from Samsung, Ford, Meijer and more
  Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.A few highlights: Meijer says that "Together we can turn […]
• Dispatches from the panicked GDPR frontline
  If there's one huge irony about the advent of GDPR, it's that it unleashed such a tsunami of spam.For the past week, my email inbox has been overflowing with communications from increasingly desperate businesses and brands cajoling, begging, pleading and even trying to scare me into staying in touch with them as the E.U.'s General […]
• Green screen triumph: John Mayer's delightfully awful new music video goes viral
  If you're wondering why John Mayer's new music video (above) for his single "New Light" is closing in on one million views on YouTube less than 24 hours after its release (and is currently the No. 1 trending video on the platform), it's not just because it's delightfully awful. It's because it's got a great […]
• R/GA co-chief creative for U.S. Chloe Gottlieb heads to Google
  Chloe Gottlieb, the co-U.S. chief creative at Interpublic Group of Cos.-owned agency R/GA, is leaving the agency to become a director of user experience at Google.R/GA founder, chairman and CEO Bob Greenberg shared the news in a memo to staff Friday. Gottlieb confirmed the news but declined to comment."During her time at R/GA, Chloe has […]
• Friday Wake-Up Call: GDPR (ICYMI, OMG, it's happening today)
  Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. What people are talking about today: It's GDPR day, the day the European Union's strict new data protection rules can be enforced. There's been a mad rush to make the deadline, and you may be waking up to an […]

Adweek

• Facebook Introduced 2 User Privacy Protection Tools for Developers of Apps, Websites
  Facebook Friday introduced two new tools aimed at helping developers respond to the privacy concerns of their applications' users and comply with the European Union's General Data Protection Regulation, which went into effect Friday. The social network introduced a callback URL that can be used when users remove apps and websites from Facebook's apps and...
• Snapchat Quietly Rolled Out a New Way for Friends to Share Their Locations
  Snapchat has been quietly rolling out a new way for users to share their locations or request the whereabouts of their friends. The messaging application said the feature has been rolling out over the past few weeks to iOS and Android users, and most of its user base should now have it. Here's how it...
• How NBCU and A&E’s Partnerships Might Revitalize TV and Radio
  This month two major television networks, NBCUniversal and A&E, announced partnerships with platforms that not only help measure ad engagement but guarantee audience viewership. In the past, digital media has forced more traditional mediums like TV and radio to the backburner, but now in 2018, these "oldies" are measuring up--literally. The attention given to deliverability...
• Many Marketers Aren’t Prepared for GDPR, SAP Study Says
  Not all marketers seem to have a very clear idea of what GDPR means for them, according to a recent study from German business software company SAP. The study--which surveyed 165 marketers within a couple months of today's deadline--found that around 26 percent said they either didn't have a plan for complying with the regulations...
• Facebook IQ Explored Why People Like to Shop at Local Businesses
  Why do people choose to shop locally? More than 85 percent of people surveyed by Facebook IQ, the social network's research arm, cited trust and security as their main motivation. Facebook IQ commissioned a survey of more than 6,000 local businesses and over 10,000 people in the U.S., U.K., Germany, France, Italy, Spain, Poland and...
• A Nonprofit Group Has Already Lodged GDPR Complaints About Google and Facebook
  After months of preparation, companies shutting down and the endless deluge of "updates to our privacy policy" emails, the European Union's General Data Protection Regulation (GDPR) finally went into effect today. The regulation requires companies to let people decide what information they give up and how. Google and Facebook are already facing complaints for violating...
• The Mad, Mad Rush to Conform With GDPR: Could Greater Trust in Digital Be the Ultimate Outcome?
  As companies struggled to meet Friday's deadline to comply with the European Union's General Data Protection Rule, the digital advertising industry has been venturing outside of its comfort zone--the legal liabilities it now faces are more immediately measurable than other recent concerns about such advertising-based issues as measurement and attribution. Aligning to the law could...
• ESPN Brazil and Samsung Turned Sportscasters Into Emojis, and Everyone Loved It
  Every day, real life merges a little more with the digital world, and robots take over more and more human tasks. So it should come as little surprise that ESPN Brazil, in partnership with Samsung, turned its SportsCenter hosts into emojis. And, as you can imagine, the crowd went wild. The broadcast garnered more social...
• Why Adobe’s Magento Acquisition Will Supercharge the Customer Journey
  Clark W. Griswold's Christmas was in jeopardy--he needed a Christmas tree. Because, of course, Christmas is not complete without that iconic symbol that completes the magical experience of the holidays. So what did Clark do in the face of this adversity? In his own words, "I simply solved the problem. We needed a coffin... er,...
• Tokr Releases First Mainstream Marijuana Spot on iHeartRadio
  Cannabis is now legal in California ... but where do you start? That's what a new radio ad--just released to millions of Bay Area listeners in the first advertising push by a marijuana company in mainstream media--is here to tell you. Tokr, which launched in 2017, is an app available on both iTunes and Google...

Mashable

• Captain America's 'Infinity War' phone number was supposed to be real
  678-136-7092Avengers: Infinity War shared Captain America's phone number with the world. It didn't actually work, much to the chagrin of fans everywhere. But as we've now learned, it was originally supposed to work. The film's creators wanted fans to be able to pick up on the brief Easter egg and use it to actually receive […]
• Ryan Reynolds and Blake Lively are sparring on Twitter again and it's adorable
  Turns out, even years after Gossip Girl, Blake Lively has some secrets up her sleeve — and her husband, and Deadpool star, Ryan Reynolds doesn't even know the half of it.  Lively, who has been aggressively promoting her upcoming film A Simple Favor, tweeted a trailer that ends with the film's tagline "what happened to […]
• Soon you may be able to unlock your front door with your iPhone
  Your quick mental checklist of "phones, keys, wallet" before leaving the house could soon be narrowed down to "phone, wallet."  That's because Apple may be introducing a new function that would allow you to unlock your car and house doors with your iPhone.  SEE ALSO: 3 years later, who knows what the Apple Watch is […]
• I created a rapping alter ego to deal with my soul-crushing anxiety
  "I will send an ambulance if you really want me to."  These were the words I heard over the phone, as I lay crumpled on the bathroom floor. I was in high school, at a party, and I had just tried marijuana for the first time. My chest was pounding, and I was convinced I […]
• The Parkland students stopped a huge corporation from donating to the NRA
  The Parkland students are continuing to advocate for gun control, one issue at a time, and their efforts are creating real change. The latest proof of that is Publix, a supermarket chain found based in the southeastern United States. After boycotts and protests on Friday, the grocery store has publicly announced it will stop making […]
• 'Solo: A Star Wars Story' drops an opening weekend bomb on the box office
  It's trite and super-obvious, but it needs to be said: Disney probably has a bad feeling about this. Solo: A Star Wars Story is looking at a three-day Memorial Day weekend box office of $83.3 million in the United States. That's a great starting point for movies not called "Star Wars," but the figure is […]
• 'Solo' features two major deep cuts from the old, now-dead Star Wars canon
  The Legends of Star Wars live on in Solo: A Star Wars Story. First, a brief history lesson: Not long after Disney acquired Lucasfilm in 2012, the new corporate parent made a controversial decision. The Star Wars Expanded Universe, a timeline of events outside the movies that was chronicled in books, comics, video games, and […]
• The reviews are in for Drake's newest single, 'I'm Upset,' and they're not that great
  Drake's upset — and some fans might be, too.   The rapper dropped his second single on Saturday night in preparation for his forthcoming album, Scorpion. The track, "I'm Upset," has hit number one on the iTunes charts already, but folks online aren't necessarily singing its praises.  SEE ALSO: 15 times we screamed while watching […]
• Kim Kardashian's fiery tweets about the non-profit Donda's House, explained
  If you've been online in the past 48 hours, you might have been privy to a hot, heaping pile of messy tweets courtesy of Kim Kardashian.  Kim has been in the throes of a heated Twitter spar with frequent Kanye West collaborator Rhymefest, and it's all regarding a non-profit organization in Chicago, created in the […]
• Why summer is hell for people who wear glasses
  Ah, summer. It's the time of sunshine, barbecues, beach trips, and abbreviated Fridays. It's also the time when I, at least six times per day, want to pitch my stupid glasses into the beautiful, sparkling ocean. Summer is absolute hell for the glasses wearer. We don't talk about this enough! Sure, it is a "mild […]

best ads on tv

• TV ad: Supercheap Auto: Nappy
  To build credibility for the Supercheap Auto brand via SapientNitro Brisbane by communicating its direct association and involvement with Australia's most iconic motor race event of the year, the Bathurst 1000.Category: AutomotiveClient: Supercheap AutoAgency: SapientNitroCreative Director: Nancy HartleyCreative Director: James BurchillDirector: Grey RogersSenior Art Director: Ken RoneySenior Copywriter: Bevan LewisAgency Producer: Imogen DickOther credits: Production […]
• TV ad: For Goodness Shakes: For Goodness Shakes - Bottle designs before and after the rebrand
  Health drinks brand For Goodness Shakes has announced the appointment of Impero, as lead creative agency for a complete brand relaunch and the brand’s first full scale social campaign, ‘Feel the Good’ – which launches next week. On the market for 15 years, For Goodness Shakes products were the first ready-to-drink protein shakes in the […]
• TV ad: For Goodness Shakes: Impero Shake Things Up with For Goodness Shakes Brand Relaunch and First Social Campaign
  Health drinks brand For Goodness Shakes has announced the appointment of Impero, as lead creative agency for a complete brand relaunch and the brand’s first full scale social campaign, ‘Feel the Good’ – which launches next week. On the market for 15 years, For Goodness Shakes products were the first ready-to-drink protein shakes in the […]
• TV ad: For Goodness Shakes: Impero Shake Things Up with For Goodness Shakes Brand Relaunch and First Social Campaign
  Health drinks brand For Goodness Shakes has announced the appointment of Impero, as lead creative agency for a complete brand relaunch and the brand’s first full scale social campaign, ‘Feel the Good’ – which launches next week. On the market for 15 years, For Goodness Shakes products were the first ready-to-drink protein shakes in the […]
• TV ad: For Goodness Shakes: Nutrition (available in Chocolate and Strawberry Flavours)
  Health drinks brand For Goodness Shakes has announced the appointment of Impero, as lead creative agency for a complete brand relaunch and the brand’s first full scale social campaign, ‘Feel the Good’ – which launches next week. On the market for 15 years, For Goodness Shakes products were the first ready-to-drink protein shakes in the […]
• TV ad: For Goodness Shakes: Protein (available in Chocolate and Strawberry Flavours)
  Health drinks brand For Goodness Shakes has announced the appointment of Impero, as lead creative agency for a complete brand relaunch and the brand’s first full scale social campaign, ‘Feel the Good’ – which launches next week. On the market for 15 years, For Goodness Shakes products were the first ready-to-drink protein shakes in the […]
• TV ad: For Goodness Shakes: Protein & Oats (available in Original and Banana & Golden Syrup Flavours)
  Health drinks brand For Goodness Shakes has announced the appointment of Impero, as lead creative agency for a complete brand relaunch and the brand’s first full scale social campaign, ‘Feel the Good’ – which launches next week. On the market for 15 years, For Goodness Shakes products were the first ready-to-drink protein shakes in the […]
• TV ad: For Goodness Shakes: Recovery (available in Chocolate, Superberry and Vanilla Flavours)
  Health drinks brand For Goodness Shakes has announced the appointment of Impero, as lead creative agency for a complete brand relaunch and the brand’s first full scale social campaign, ‘Feel the Good’ – which launches next week. On the market for 15 years, For Goodness Shakes products were the first ready-to-drink protein shakes in the […]
• TV ad: For Goodness Shakes: Ultimate (available in Chocolate and Strawberry Flavours)
  Health drinks brand For Goodness Shakes has announced the appointment of Impero, as lead creative agency for a complete brand relaunch and the brand’s first full scale social campaign, ‘Feel the Good’ – which launches next week. On the market for 15 years, For Goodness Shakes products were the first ready-to-drink protein shakes in the […]
• TV ad: DFDS: The Journey Towards The Star - Episode 4
  The shipping company DFDS has launched an ambitious new campaign with the ultimate goal of being rewarded with a Michelin star. In collaboration with the agency MUST, the company is producing a TV documentary that allows the viewers to follow former Noma and El Bulli chef, Søren Westh, as he changes the brand’s course.Category: OtherClient: […]

Copyblogger

• Essence Pro: A Theme that Allows You to Focus on the Essentials
  Announcing Essence Pro, a beautiful, clutter-free theme for sites in the health, wellness, and lifestyle niches. Imagined and built by our own Rafal Tomal and Chris Hufnagel, it’s designed for simplicity, both at the exterior and on the back end, allowing you and your readers to focus on the essentials. Some key features include: Customizable […]
• Cultivate Some Skills and Sharpen Your Copywriting Mojo
  Reminder: Today at 11:00 a.m. Pacific / 2:00 p.m. Eastern, Rainmaker Digital CEO Brian Clark and Ricardo Bueno from RightMessage are hosting a Free Web Personalization Workshop. You’ll learn how to increase your opt-ins (and sales) by personalizing your landing pages and sales sequences. Get all the details and register here. We love subtle tactics […]
• 4 Vital Elements of an Appealing Offer
  If you’ve got something to sell, at some point you’re going to need to present an offer. In other words, you’ll need to tell your prospective customer: What you’ve got What it’s going to do for them What you’re looking for in return Sounds simple, and it is. There’s just one problem. Too often, we […]
• How to Fix 5 Conversion-Killing Copywriting Mistakes
  A sales page lies at the end of the conversion path. When a prospect arrives on that page, it’s the result of a lot of planning and hard work. So the next part really sucks. Because most of those visitors will leave the page without buying anything. Fortunately — a small silver lining — there […]
• 3 Reasons Why Writing Practice Leads to Multidimensional Content
  Remember when I overly simplified the term “high quality?” “High quality” is a measure of whether or not your contribution helps your audience in ways they can’t find anywhere else. We can all quickly spot junk content, but it takes a lot more effort to match the description of high-quality content I mentioned above. That’s […]
• Ethical Marketing in an Age of Creeps
  The phrase “ethical marketing” has always struck some folks as an oxymoron. Isn’t “marketing” just another word for lying, deceiving, and manipulating someone into buying a product or service? Yeah, no. There have always been plenty of good folks in the selling and marketing game. They just tend to be a little less noticeable than […]
• Web Personalization: The Future of Digital Marketing and Sales Is Now
  In the beginning, the business website was a mere brochure. Low value, low shareability, low findability. Around 2005, a big shift happened thanks to content. Cutting-edge business websites became educational resources with valuable content that ranked well in search engines and benefited from the sharing functionality of emerging social media. Soon, “cutting edge” became the […]
• What’s Your Version of ‘Autosave?’
  I remember when autosave didn’t exist in writing software. In the old days, if your computer temporarily borked, you might have lost some important text if you didn’t recently save your work … I still compulsively click “Save” out of habit when I write and edit. Luckily, if you’re working online today, such as in […]
• Marketing Doesn’t Have to Be Sleazy: 5 Real-World Examples
  In my youth, a former coworker once told me, “I’d never date anyone who works in marketing.” When I inquired about his reasoning, he replied: “It’s just so sleazy. Choosing that line of work says a lot about a person.” Since I was young and impressionable, that sentiment stayed with me. So I was naturally […]
• Sign Up for the Free Copyblogger Workshop on Persuasive Presentations
  On Monday, I unveiled our new Copyblogger book club. We’ve been having a great time working through Ursula Le Guin’s Steering the Craft, and we’d love to have you with us! On Tuesday, webinar “gun for hire” Tim Paige swung by the blog to talk about one of the things that can make webinars so […]

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adverlicious

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