A pair of creative lads from Atlanta-based Moxie, both of whom happen to be named Dustin — Dustin Thompson and Dustin Thomas — are documenting all things SXSW with a customized site. Dustin and Dustin are also tracking their SXSW adventures using the #DXDT hashtag, if you care to follow along on Twitter. If you’re at SXSW, or you just want a fun way to catch […]

-Austin-based TE, aka The Think Tank, has been named agency of record for Dallas-based restaurant concept, Which Wich Superior Sandwiches. -Have you heard of new health-focused children’s beverage brand, good2grow? Well, here you go (above).   -Editorial company jumP has appointed LA executive producer Betsy Beale as president of the AICE’s West Coast chapte […]

This year, for the first time ever, there will be a sports component to SXSW in Austin, Texas. To celebrate this, and to help festival goers select from the seemingly endless list of panels, LA-based sports and entertainment creative shop Zambezi created “SXsports Playbook.” SXsports Playbook is a website where visitors fill out a survey of 12 either/or ques […]

Amy Poehler shines as a boss with a pampered dog and an obsession with a prospective employee’s pants in Chandelier’s new spot for Old Navy, created in conjunction with Rock Paper Scissors and Sonic Union. In the spot, the Parks and Recreation star/SNL alum Poehler is supposed to be conducting a job interview, but can’t get over the applicants’ Old Navy Pixi […]

Hasan & Partners teamed up with production company B-Reel on a new integrated campaign for Helsingin Sanomat, the largest subscription newspaper in Finland. The new campaign highlights the paper’s journalistic strength and integrity, with the tagline “One story, all the angles.” The campaign is based around a television spot of the same name, set in a bi […]

-Sources: Arnold Bows Out of CVS Pitch -Publicis Kaplan Thaler Makes Some Cuts -Energy BBDO GCD Hamann Splits for Lead Gig at Onion Labs -CP+B Vet Assumes Head of Integrated Production Post at Chiat NY -In Case You Were Wondering, Arnold Has Launched ‘Urinary Tracks’ -Organic Appoints First-Ever CMO -W+K Portland Explores ‘The 7 Wonders of Oregon’ New Career […]

This Wednesday we brought you news of Greenpeace’s campaign exposing Procter & Gamble’s destructive palm oil sourcing practices in Indonesia and calling on the company to change their ways with a “Thank You, Mom” referencing video and a protest at P&G’s Cincinnati headquarters. Now, Greenpeace has taken the campaign to Saatchi & Saatchi, who adve […]

The trio of former Mother staffers who left the agency’s New York office for an Austin adventure have officially launched their shop (just in time for SXSWi, we suppose) that’s been dubbed Preacher. Along with doing some experiential work for Nike retail and a content project for Skillshare, creative director Rob Baird, managing director Krystie Loyland and […]

-Global social media agency We Are Social has created a “word cloud” to reflect trends being discussed at SXSW this year (above). If you’re attending SWSXi, peep this for reference in case you need. -TBWA\Digital Arts Network has expanded from 18 to 23 offices and from 700 to almost 900 digital specialists with the addition of branches in Brazil, Israel, Rus […]

Cheil Communications and Harpoon Pictures’ director Anton Jøsef introduce the new Samsung Galaxy Duos with the new spot, “Forged.” The 38-second spot, “alludes to the elemental power, the dexterous usability and the high-end performance that is wrought in the heart of the Galaxy S Duos.” If that sounds ridiculous, it’s because it kind of is. “Forged” opens o […]

Austin may not allow e-cigarette use indoors, but the city has still proved fertile territory for R.J. Reynolds' marketing push around its "smat" e-cig Vuse, which has a robust presence at SXSW.The brand, which is set to hit stores in the middle of this year, is the official e-cigarette product at the film, music and interactive festival. (It […]

WikiLeaks founder Julian Assange took the stage at SXSW Interactive on Saturday -- via Skype, at least, where his name showed up as "Bruce Willis" -- to criticize government surveillance as part of a series of conversations on privacy happening this year.His appearance on two giant screens was greeted with resounding applause and some cheers. But h […]

They say you can't go wrong by using a cute dog in a TV commercial. But what about a dying dog?General Motors' Chevrolet is being lauded -- and ripped -- for an emotional new TV spot for the Equinox showing a woman saying goodbye to her pooch "Maddie" before the dying dog is euthanized.But here's something you might not know. The spo […]

We're rounding up the sights (and some sounds) from SXSW Interactive, courtesy of a moderated Instagram hub by Wayin. Keep checking back for more. (Twitter hub here.)if (!window.WAYIN) {window.WAYIN = {hubs: []};}window.WAYIN.hubs.push({hub_iframe: document.getElementById('649ae07a-dab0-46de-ac0e-74d6ecefad47'),vexpand: true,not_use_outer_ifra […]

Here's your one-stop feed for the industry's rolling take on SXSW, thanks to a Twitter hub from Wayin. (Check out our Instgram hub here.) if (!window.WAYIN) {window.WAYIN = {hubs: []};}window.WAYIN.hubs.push({hub_iframe: document.getElementById('05fd0d90-c4c9-4dd3-addc-811ff59397c6'),vexpand: true,not_use_outer_iframe: false,allows_dialog […]

This week's Conservative Political Action Conference has some on the left looking over their shoulders. But it's not all the right-wing rabble-rousing on display at the annual event that has them on edge: It's the tech training.A handful of the right's longtime technology and data evangelists have descended on the Washington, D.C. event, […]

Life insurance and financial services company Northwestern Mutual has put its creative account into review.The account had been with independent Minneapolis-based Olson since early 2010, which is not defending the business.A Northwestern Mutual spokeswoman confirmed word of the review, saying the company is "in the early process of looking at new creati […]

Chevrolet waded into the waters early Thursday morning, telling the late-night host that a "Silverado would look nice" in his driveway.Chrysler Group's Ram brand went all in and created #GUTSGLORYFallon on Twitter, a medium that Fallon has used successfully on "Late Night" and now on "The Tonight Show," and sent him message […]

Microsoft's massive global agency review is moving right along despite marketing leadership changes that moved Mark Penn, a key decision-maker in the review, to a chief strategy officer role and returned Chris Capossela to the role of chief marketing officer.Participating agencies had their first meeting with the tech giant this week in D.C., where Mr. […]

Good news for "Game of Thrones" junkies heading to Austin for SXSW: HBO's breathtaking virtual-reality visit to the top of the show's giant wall of ice is going to be there too, and it's better than before.We got a peek at the experience, which was created by experiential agency Relevent with production duties handled by the Oscar-wi […]

Julian Assange has a message for the countries he believes have tried to systematically squash the kind of national security reporting he has become known for: Your plan has backfired. The WikiLeaks founder, under political-legal asylum at the Ecuadorian Embassy in London, spoke via Skype today to a South by Southwest Interactive audience of roughly 3,000. […]

Fox late Friday gave fans of its Tuesday night comedies something to cheer about, announcing it has picked up the gloriously goofy Golden Globe Award-winning ensemble Brooklyn Nine-Nine for a second season, while booking return engagements for veteran sitcoms New Girl and The Mindy Project. The network did not indicate exactly how many episodes of each serie […]

Is it possible that so-called connected cars will soon customize an owner's vehicular experience according to  data such as if the person starts the engine at certain times of the day, listens to Jay-Z or is driving in the rain? Absolutely, per a South by Southwest Interactive panel today called "The Internet of Cars." "'My windshiel […]

The road to SXSW glory is paved with good ideas, and this year is no different even if some of past festival standouts are not along for the ride. For instance, Foursquare and GroupMe decided to sit this one out, but that just means that maybe, just maybe, a new startup contender could stand out. The interactive portion of SXSW started officially Friday, but […]

“Hi Mom, I’m calling from 10,000 feet!” GoGo took its SXSW marketing to new heights, shall we say, showing off technology that will bring texting to commercial air travel. The airplane Internet service provider demonstrated its new inflight text messaging app by bringing reporters on a private jet to check it out in Austin. GoGo also teamed up with Keith’s B […]

When Bob’s Burgers returns to Fox’s Sunday night lineup this weekend, it will do so after a five-week hiatus—and in a new time slot. Bumped back to 7 p.m. to make room for the new science education series, Cosmos: A Spacetime Odyssey, the cult-fave animated series will literally be the only first-run comedy option on the tube at that time. Because most of Fo […]

Just a few weeks after The Atlantic president M. Scott Havens announced that he'd be leaving for Time Inc. at the end of the month, Atlantic Media is getting another big executive shakeup, this time in its government-focused Washington division. Tim Hartman, currently president of Atlantic Media’s b-to-b Government Executive Media Group, adds the newly- […]

One of the themes already emerging from South by Southwest Interactive has centered on how big-brand execs have come to see what all the fuss is about this year. So Adweek caught up with play-callers for Dell, Pennzoil and 3M to chat about the different plans that have been put into place around the festival. A quick hit: Dell, based 19 miles south of Austin […]

The Museum of Modern Art and digital shop Possible have created a broader, thematic Twitter account with the handle Art140, with the goal of getting more people to talk about art. Adweek got a first look at the project, which MoMA and Possible executives will unveil Monday at a SXSW presentation in Austin, Texas. The museum, which already has 1.6 million fol […]

For once, it was a good week for incumbents in account reviews—at least among media agencies. PHD, the media agency for Mercedes-Benz USA since 1999, retained its assignment, with annual media spending of about $320 million. The other finalists could not be ascertained. Accenture helped manage the search. Likewise, MediaCom has successfully defended media re […]

If you're an active Vine user, you've probably seen some of Dylan Blau's incredible work. The 20-year-old stop-motion animator is famous for making extraordinary CGI-free Vine videos, often with basic material like clay and paper Recently, Blau hosted a hands-on tutorial at Social Media Week NYC. His presentation included tips on bringing ever […]

AUSTIN, Texas — A live conversation with two astronauts cruising 250 miles above the Earth at 17,500 miles per hour is the very definition of a high-wire act, but NASA, Skype and the SXSW organizers pulled it off on Saturday. NASA Mission Control pulled in the Ku-Band antenna transmission from the International Space Station and connected it to a laptop runn […]

Facebook is bringing back F8, the company's major developer conference, for the first time in almost three years Parse CEO Ilya Sukhar, who also became a Facebook product manager after Parse was acquired by Facebook last April, announced the upcoming conference during a presentation at SXSW on Saturday See also: Where in the World Are Facebook's De […]

AUSTIN, Texas — Data whiz and nerd demigod Nate Silver revealed a slew of details about his site FiveThirtyEight's new home on ESPN during a conversation with Grantland's Bill Simmons here at SXSW on Saturday afternoon The biggest piece of news was that FiveThirtyEight will launch on March 17, just in time for college basketball's annual March […]

Evgeny Feldman, a staff photographer for the Russian publication, Novaya Gazeta, visited a checkpoint Saturday on a road a few kilometers north of Crimea. On either side of the checkpoint, Ukraine forces faced their Russian counterparts in a vivid microcosm of the global, east-west struggle over Crimea.In one area near the Russian encampment, it appears that […]

With the drama surrounding thesupposed unmasking of Bitcoin's creator and the start of SXSW festivities in Austin, Texas, you may have missed some of the week's best new apps. Luckily, Mashable creates a roundup each weekend of our favorite new and updated apps, so you won't miss out See also: 8 Fantastic Fitness Apps to Keep You Motivated Fro […]

AUSTIN, Texas — Embattled WikiLeaks founder Julian Assange made a rare onstage appearance at SXSWi on Saturday via Skype in a wide-ranging conversation about the NSA and WikiLeaks' role in the political discourse and online communications over the past decade. The interview, conducted by Benjamin Palmer of the creative agency Barbarian Group, was marred […]

It's a safe bet that if there's a joke to be made about popular culture, The Simpsons has probably beaten you to it. And with 25 seasons of comedy under its belt, America's favorite TV family has even managed to predict events that we laughed off until they came true in real life. See also: 14 Ralph Wiggum Moments to Make You Feel Smart From h […]

AUSTIN, Texas — I have news for you: Electric cars can do donuts. In a recent test drive inside BMW's new i3 electric car, we tested this theory in a small Austin parking lot. To be fair, we never truly "spun" around, but that's only because I was nervous about breaking a law and the driver cautiously held back The electric car, a small f […]

The Federal Aviation Administration (FAA) is pushing back at a major federal court decision from Thursday that ruled the agency did not have the right to fine a commercial photographer for flying a commercial drone "The FAA is appealing the decision of an NTSB Administrative Law Judge to the full National Transportation Safety Board, which has the effec […]

I'd like to tell you about State Farm’s Neighborhood Assist 2014, State Farm's philanthropic-based social voting initiative that returned for its third year on March 3. In partnership with DDB Chicago, State Farm is running a Neighborhood Assist Facebook application that is available on desktop and mobile. The program leverages the online community […]

We set out to expand our creative department, but hiring talent in the region is a constant struggle. Headhunters charge exuberant fees, so we did our homework and captured the attention of the region's best talent using the ultimate creative recruiter The Poaching Phone. Faux industry Self help books were personalised to potential recruits and demonstr […]

It is not so easy to stay empty handed. Get help. Agency: Pagú Propaganda, Goiânia.Category: Public interestClient: Casa de EurípedesAgency: Pagú Propaganda, GoiâniaCreative Director: Sussy CôrtesArt Director: Marcus MüllerCopywriter: Nellie Santee

It is not so easy to stay empty handed. Get help. Agency: Pagú Propaganda, Goiânia.Category: Public interestClient: Casa de EurípedesAgency: Pagú Propaganda, GoiâniaCreative Director: Sussy CôrtesArt Director: Marcus MüllerCopywriter: Nellie Santee

It is not so easy to stay empty handed. Get help. Agency: Pagú Propaganda, Goiânia.Category: Public interestClient: Casa de EurípedesAgency: Pagú Propaganda, GoiâniaCreative Director: Sussy CôrtesArt Director: Marcus MüllerCopywriter: Nellie Santee

As the benchmark of creative advertising courses in Australia, AWARD School has a responsibility to prepare students for the reality of what they’re about to get into. To give students a real taste of the industry, we wanted them to hear from those already in the industry, so headlines were sourced from the comments sections of popular advertising blog sites […]

As the benchmark of creative advertising courses in Australia, AWARD School has a responsibility to prepare students for the reality of what they’re about to get into. To give students a real taste of the industry, we wanted them to hear from those already in the industry, so headlines were sourced from the comments sections of popular advertising blog sites […]

As the benchmark of creative advertising courses in Australia, AWARD School has a responsibility to prepare students for the reality of what they’re about to get into.To give students a real taste of the industry,Saatchi & Saatchi Sydney wanted them to hear from those already in the industry, so headlines were sourced from the comments sections of popula […]

leboncoin.fr is a classified ad website launched in 2006 in France, based on the connections between people when they do their seconhand sales. As a result of its regional possibilities, these exchanges often lead to physical encounters. Those are the encounters that make this website so characteristic. Consequently, we have tried to push forward, through cr […]

leboncoin.fr is a classified ad website launched in 2006 in France, based on the connections between people when they do their seconhand sales. As a result of its regional possibilities, these exchanges often lead to physical encounters. Those are the encounters that make this website so characteristic. Consequently, we have tried to push forward, through cr […]

Keep your readers running down your page like water on a slide.” Wouldn’t you like your copy to have that effect? Of course. Who wouldn’t? And while writing great sentences and using persuasive words are essential elements for making it happen, don’t overlook the importance of bullet points. Because well-crafted bullet points make your copy[ Continue Reading […]

Imagine this scenario. Two attorneys are chatting against the beautiful tropical backdrop of the Cayman Islands. The elder lawyer suggests to the young rising star that he “grab a Red Stripe,” which leads to the selection of the Jamaican-brewed beer from an ice-cold fridge. So simple … but it’s a powerful association between the “good[ Continue Reading... ] […]

Congratulations to Copyblogger’s Brian Clark and Robert Bruce on the New Rainmaker podcast. Episode 1 was so compelling that I almost walked into oncoming traffic on my walk to work the other day. Episode 2 made me even more of a believer, though perhaps even less safe. In anticipation of the forthcoming Rainmaker Platform, Brian[ Continue Reading... ] The p […]

My eyes were starting to lose focus. It was 2:00 in the morning. My hands were coated with pastel dust. An inch of cold coffee sat in the mug next to me. I stared at the drawing I’d been working on. I took a step back and tried squinting, then I moved in close and[ Continue Reading... ] The post How to Know When Your Web Design is Done appeared first on Copy […]

Your checkout is not just bleeding visitors … It’s a burst artery. And all those prospects you worked so hard to attract and persuade are gushing out of your site at a mind-boggling rate. Studies show that 67.89 percent of online shopping carts are abandoned. To put it in perspective, that’s like walking into a[ Continue Reading... ] The post 7 Proven Secret […]

It’s a brilliant piece of native advertising. Visually appealing and information rich, this sponsored content walks you through numerous variations of oysters, where they hail from, and interesting facts about each. The New Orleans, we learn, was the preferred oyster of Jean Lafitte, and is the key to Oysters Rockefeller. The sweet and succulent Tangier[ Con […]

Well look at that. Can you believe this is already the fourth installment in our 11-part series on the essential ingredients of a blog post? Time sure does fly when you’re having pure podcasting fun … and churning out a new bite-sized episode each week. We’ve already explained how to write a magnetic headline, discussed[ Continue Reading... ] The post How to […]

I don’t get it. When you find an article that is helpful or empathetic to your situation, you want to comment on it and share it with your friends. You probably do the same when you find an article that is offensive. What do both of those scenarios have in common? You understand the message[ Continue Reading... ] The post 7 Creative Proofreading Tips To Tran […]

Phew. You’ve nearly finished your blog post. You’ve gathered your most useful tips. You look forward to your readers’ comments. This might be your best post ever. Yay! But you can’t hit “Publish” yet … you still need to write a final paragraph. You stare out of the window for inspiration. You reread your post.[ Continue Reading... ] The post A Rabble-Rouser’ […]

If this headline were a woman, I’d marry it. That’s an odd thing to think, no? Back in the day, my friends and I used that phrase to denote something inanimate that we were particularly fond of. “This pizza is so good, if it were a woman I’d marry it!” That was a long time[ Continue Reading... ] The post Can You Resist Clicking These 3 Headlines? (One is So […]

You might remember how earlier this year, a court in California ruled that Overstock.com violates California’s unfair competition and false advertising laws. Simply put: a lot of the “original” prices that they list for items they sell are lies. Over at Truth in Advertising, they combed through the entire court decision for juicy tidbits from the evidence pr […]

When announcing Comcast’s intention to buy Time Warner Cable, Comcast CEO Brian Roberts called cable a “highly competitive and dynamic marketplace.” Dynamic it might be, but competitive it isn’t. Most of us live a local monopoly, cable-wise: it might be a Comcast city or a Time Warner town, but we don’t have that much choice with our providers. And those … [ […]

On the surface, this e-mail that reader S. received from Sallie Mae doesn’t seem like a bad idea. It’s offering a new credit card, which maybe you were going to get anyway. Use that card’s cash-back rewards to save for a loved one’s college education, or to pay off your own student loans. Yet it doesn’t sit right with S., … [More]

At first, reading words like “oozed with sizzling fat” or “extra-tender meat” conjures up a tempting culinary event. But what if those words were linked with “fish heads”? That kind of dining experience is what many experts say could be a key component to reducing the world’s food waste. Yes, eating fish heads. After all, it’s not uncommon in … [More]

Even as mall staples like RadioShack and Sbarro find themselves shutting down stores, and malls elsewhere across the land are rendered useless by online shopping, the Mall of America is planning on expanding in the next 10 years. So how is this megamall surviving in the midst of mall meltdown? The Mall of America isn’t our nation’s largest — that … [More]

Twenty years ago, the “Chicken Soup for the Soul” series brought anthologies of heartwarming and inspiration stories to the top of the best-selling book rankings. They’re still putting out new books, and even licensed the brand to lines of pet foods. Now what’s good enough for our cats and dogs is finally good enough for us, as Chicken Soup for … [More]

In the wake of numerous high-profile data breaches and growing concerns about identity theft, credit card competitors Visa and MasterCard are teaming up to launch a cross-industry effort aimed at improving payment security for consumers. MasterCard announced Friday that the new group — which will include banks, credit unions, acquirers, retailers, point-of-s […]

In today’s society, there’s a reasonable expectation to food rights. And by that I mean, when you buy yourself something tasty to eat, a member of the general public previously unknown to you has no right to expect a bite of your food. Which is why that it’s very bad form to punch a stranger in the head because he … [More]

Yesterday morning, thousands of Game of Thrones fans hopped onto the Ticketmaster website promptly at 10 a.m. ET in the hopes of getting some of the 7,000 fifteen dollar tickets to see the season premiere of the HBO show on March 20 at the Barclays Center in Brooklyn. Within minutes, they were sold out and hundreds of them quickly went … [More]

Some people swear by their chosen lottery numbers — whether they’re birth dates, anniversaries or the numbers from Lost — but most of those people still fail at winning anything. But when one Bronx great-grandmother decided to try her luck at a recent Powerball, she decided to just go with whatever a fortune cookie suggested — and it paid off. … [More]

Are you as fast as Messi and his spiffy adidas f50 boots? Of course not. But you can still try by signing up to play the game. Country:  United Kingdom Commercials:  Sports […]

This explains everything. Like how Björn Borg is still alive after being married to Loredana Bertè who looks like she could eat little blond tennis players for breakfast. Country:  United States Commercials:  Sports […]

Watch how tennis makes this man attractive. Or a variant of it. Country:  United States Commercials:  Sports […]

Be Happy. Play tennis. Country:  United States Commercials:  Sports […]

Playing tennis makes you smarter. So much smarter you know the color is chartreuse before the question is even asked. I thought it was going to be nyanza or mindaro, I need to play more tennis. Country:  United States Commercials:  Sports […]

Tennis makes you stronger... And to show this we have a tres weird combination of extremely skinny man and Mr Universe's left arm. Quelle Bizarre. Country:  United States Commercials:  Sports […]

Well the title of the spot gives the punchline away but it still got me to chuckle. Casted well. Also, nice touch with Russian VO. Country:  South Africa Commercials:  Food […]

Ikea brings us the story of a guy named Frank who has a giant passion for Cosplay, but not enough room for all of his costumes and figurines. Country:  Singapore Commercials:  Household […]

How fun. The Triplets of Belleville director Sylvain Chomet (part of production house th1ng) was asked to bring his signature style The Simpsons, for their iconic couch opening. This coming episode on March 9th will feature what you see below: A power outage leaves us looking at their blinking eyes. When the power comes back on, we're in a very Chomet-i […]

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On World Toilet Day, Tribal Worldwide will launch a campaign for UNICEF with the goal of informing a new audience about the lack of access to toilets worldwide. Called “Access Denied,” the campaign will urge changes in both behavior and policy on issues ranging from enhancing water management to ending open-air defecation. The campaign includes […]

Corona Extra || Panchita from Michael Maxxis on Vimeo. Credits: prod co: DNA director: Michael Maxxis producer: Paul Bock dp: Cale Finot editor: Drew Stevenson editorial house: Rooster colorist: Tricia Hagoriles colour facility: Alter Ego Tags: alcoholic beverages, beer, Consumer goods, Corona, video

Gillette ProGlide Styler || Same Razor from Michael Maxxis on Vimeo. Credits: prod co: DNA director: Michael Maxxis producer: Paul Bock dp: Michael Maxxis editor: Dean Gonzalez editorial house: Hootenanny colorist: Shane Reed color facility: The Mill Tags: Consumer goods, Gillette, Gillette Fusion, Household products, NSFW, shaving, video