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  • BBDO, Droga5, WPP Take Top Honors on Final Night of the Cannes Lions
    The Saturday night Lions ceremony also saw previously announced Cannes honorees take the stage to collect their awards. Burger King's Chief Marketing Officer Axel Schwan and Head of Brand Marketing Fernando Machado represented for Creative Marketer of the Year.Droga5 Creative Chairman and Founder David Droga stepped up for this year's Lion of St. Mark, for […]
  • 'An Acceptable Risk': Why Smirnoff's Trump-Trolling Didn't Backfire
    Smirnoff 's outdoor ads trolling Donald Trump scored an approval rating that would make the president jealous. The billboards -- which began popping up in train stations in New York City earlier this month -- stated that Smirnoff is "made in America but we'd be happy to talk about our Russian ties under oath."While other […]
  • 'Fearless Girl,' 'Boost Your Voice' and 'We're the Superhumans' Win Grand Prix on Cannes Lions' Final Night
    The final night of the Cannes Lions International Festival of Creativity unveils what traditionally have been the most anticipated honors of the week -- the Grand Prix in Titanium, Integrated and Film.On Saturday evening, "Fearless Girl" for State Street Global Advisors added the Titanium Grand Prix to its three earlier "Big Lions," while Boost Mobile's […]
  • Uproar Over Publicis Pullout Leaves Cannes Lions Scrambling
    Written with reports from Brian Braiker, Lindsay Stein, Jack Neff, Laurel Wentz and Ann-Christine Diaz.Arthur Sadoun's goal was to steal some of the Cannes spotlight from Google, Facebook and the consultancies gunning for Publicis Groupe's business, then the new CEO of the holding company succeeded. His brazen pledge to sit out next year's Cannes Lions […]
  • Watch the Newest Ads on TV From Miller Lite, Serta, PGA Tour and More
    Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from 10 million smart TVs. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are ranked by digital activity […]
  • Burnett's Van Gogh's Bedrooms Nabs Creative Effectiveness Prize
    Just days after Publicis Groupe declared a moratoruim on awards including Cannes next year, one of its agencies -- Leo Burnett Chicago -- claimed a Grand Prix for Creative Effectiveness for its Van Gogh's Bedrooms exhibit for the Art Institute of Chicago. The buzzworthy effort gave people the chance to rent a reproduction of Vincent […]
  • Music Videos for Bjork and The Blaze Take the Craft Grand Prix in Film and Digital
    WHAT THEY ARE: A music video for the track "Territory," from French directing and music-making duo The Blaze, earned the Film Craft Grand Prix at the Cannes Lions International Festival of Creativity, while another music promotional effort, Bjork's virtual reality experience "Notget VR," earned the Digital Craft Grand Prix.The Blaze, aka cousins Jonathan and Guillaume […]
  • Ogilvy South Africa Takes Radio Grand Prix for KFC Campaign
    Ogilvy & Mather Johannesburg won the Radio Grand Prix for a campaign that plugged KFC's Double Down sandwich. The agency took the top prize for the second consecutive year after winning in 2016 for KFC work.WHAT IT IS: Radio ads plugged the limited-time offer by using voices to portray small moments of sadness, like when […]
  • The UN Believes Ads Can Turn the Tide in Long-Losing War for Gender Equality
    In a world of doubters, someone still believes in the power of advertising: The United Nations.The UN Women organization came to Cannes this week to convene a sort of Security Council of the ad industry, including many of its biggest-spending marketers, three of the biggest agency holding companies, digital duopolists Facebook and Google, Alibaba, and […]
  • Traffic Authentication: The Most Nettlesome Issue in Ad Tech
    Unless you have been living under a digital rock, the mounting outrage about fake impressions is quickening, commensurate with a deepening understanding of ad tech fraud among advertisers. Recently, Forrester confirmed advertisers' suspiscions in a study titled "The End of Advertising As We Know It." In it, the analyst firm argues the current backlash against […]

RSS Adweek

  • ‘We’re the Superhumans’ Wins Film Grand Prix at Cannes to Massive Applause
    CANNES, France--Much like at the Oscars, certain work feels made to be awarded at Cannes; the shower of Lions is evident well before the week begins. This can be both a blessing and a curse: An agency goes home with lots of Lions, and a suddenly contrary industry can name 20 other campaigns that should...
  • Cannes’ Titanium Lions Go to 4 Marketing Campaigns That Empower and Embolden
    CANNES, France--A new national identity for those with no nation. A bold way to ramp up voter turnout. A young woman who kicks social norms in the teeth, and an even younger one who became a global face of resilience. These are the campaigns honored today with some of the Cannes Lions International Festival of...
  • Fearless Girl’s Dominating Run at Cannes Ends With 4 Grand Prix and 18 Total Lions
    CANNES, France--It's official: Fearless Girl is one of the most highly honored campaigns in the history of the Cannes Lion International Festival of Creativity. The Wall Street statue, created by agency McCann New York for State Street Global Advisors as a way to encourage more companies to put women in leadership, today won its fourth...
  • 180LA Wins Second Grand Prix at Cannes, in Integrated, For Turning Boost Mobile Stores Into Polling Sites
    CANNES, France--180LA's campaign to tackle a systemic issue--voter suppression--with its "Boost Your Voice" campaign for Boost Mobile earned the agency another Grand Prix at the Cannes Lions festival, this time in the Integrated category. Many of Boost Mobile's stores are located in lower-income areas, where counties across the country have been closing down polling places,...
  • Here’s How Adidas Collaborates With Partners Like Alexander Wang and Stan Smith
    CANNES, France--There aren't too many brands that would allow a designer to flip its logo upside down, but Adidas Originals believes in giving its creative partners room to show the shoemaker in a different context. After the brand's session on the Lumiere stage at the Palais, creative leaders and brand partners--including designer Alexander Wang and...
  • This Agency Made a Facebook Messenger Bot for Cannes That Turns Your Emotions Into GIFs
    CANNES, France--From winning awards to running around for meetings and panels, Cannes can be a stressful week. So, San Francisco-based Heat built a Facebook Messenger chat bot that plays off your emotions. "I think the technology is really exciting, especially because to me it seems like a way faster interface to use in interactive concepts,...
  • The 8 Stages to Snapchat’s Extremely Buzzy 3-Year Ride at Cannes
    The Snapchat-branded Ferris wheel at this year's Cannes Lions International Festival of Creativity is quite appropriate, as it's been a wild ride for the messaging app at the past three editions of the gathering in France. Snapchat founder and CEO Evan Spiegel took Cannes by storm in 2015, at the ripe young age of 25,...
  • Billy Bush Exclusive Helps THR Reach New Web Traffic Heights
    Photo by: Frank W. Ockenfels III On May 21, The Hollywood Reporter blasted out an irresistible exclusive by Marisa Guthrie and Lacey Rose headlined "Billy Bush Breaks His Silence on Trump, the 'Access Hollywood' Tape, NBC and a Comeback Plan." Immediately and widely picked up, the article was consumed in May by roughly two million...
  • Sir John Hegarty and 4 Stars From Adweek’s Creative 100 on How Creativity Can Change the World
    CANNES, France--Adweek celebrated the 2017 version of our Creative 100 with an event Tuesday in Cannes, featuring a panel about storytelling with Sir John Hegarty, BBH founder and Screenvision Creative Chair in Residence. After the talk, we caught up with Hegarty, as well as four of our Creative 100 honorees, to talk about the state...
  • A Stand-Alone App for Creators of Facebook Live Videos Is on Its Way
    Facebook is developing a stand-alone application for creators of Facebook Live videos, which will debut as an update to its stand-alone Facebook Mentions app for celebrities, public figures and journalists. Product director Daniel Danker announced the app during a panel at VidCon this week, The Future of Facebook Video. Danker said the app will be...

RSS Mashable

  • Pixar writer says that viral 'Toy Story' narrative is 'fake news'
    Though everyone loves a clever Pixar theory, one of the production company's most prominent writers and directors is setting the story straight on a viral interview that claims to explain a major Toy Story mystery. A wildly depressing story about Andy's father circulated the internet on Saturday, stemming from a single interview in which a […]
  • Macron teams up with Schwarzenegger to troll Trump in climate change video
    French president Emmanuel Macron enlisted a high-profile Donald Trump antagonist in his ongoing quest to #MakeThePlanetGreatAgain. Terminator star and former California governor Arnold Schwarzenegger met with the French president on June 23 to chat about global warming and the fate of the Paris Climate Agreement.  To celebrate this meeting of the minds, the two posed […]
  • Netflix to 'Girlboss' after just one season: You're fired
    It's a lesson every journalist learns in school: sometimes, you've got to kill your babies. Girlboss is the latest Netflix series to receive the kiss of death, in the form of a cancellation notice. After just one season the series joins a small-yet-growing group of streaming experiments that didn't quite land for one reason or […]
  • We ranked the most dateable Harry Potter characters because the world needs to know
    In honor of the 20th anniversary of the publication of the first Harry Potter book June 26th, Mashable is reminiscing about the series. Enjoy. If you grew up with Harry Potter, there are certain things you know about yourself — like that you never got over not receiving a Hogwarts letter, that midnight book releases […]
  • The strange and stylish uniforms of WWII servicewomen
    Flame resistant suit with hood and bulletproof vest.Image: Herbert Gehr/The LIFE Images Collection/Getty ImagesIn World War II, women in Allied countries served their nations in numerous roles, both on the homefront and in the theatres of war.The American Women’s Voluntary Services trained hundreds of thousands of volunteers to provide services in support of the war […]
  • Which is the best Haribo candy?
    It's not just the bears. Friends, let us repeat: it's not just the bears. The (wonderful) world of Haribo is rife with unimaginably delicious, squishy, delightful candies ... and a few duds. Such is the world of the sweet treat. So we grabbed a bunch of Haribo candies available in the U.S. — FYI, some […]
  • This week in apps: L'Oréal's new UV patch, a cool raw photo editor, and the rest of the best
    It's possible that you couldn't keep up with the wild world of app updates this week considering all the changes happening with Uber, including Travis Kalanick stepping down as CEO. If that's the case, there's no need to worry. We've got you covered. SEE ALSO: Why your iPhone photos look so bad Each week we […]
  • If you're not excited after this 'Pitch Perfect 3' trailer then you're clearly dead inside
    The Bellas are back and they're finally college graduates. Which is to say: they're buried in debt, desperate for work, and rapidly learning that music isn't a sustainable career for most people. Fortunately for them, this is the movies. Can't get a job? NBD! Ditch everything, get the band back together, and give the troops […]
  • 17 queer artists you need to follow on Instagram right now
    It's Pride Month, and millions are celebrating the LGBTQ community by participating in Pride Marches, donning the colors of the rainbow, or continuing to fight for rights through protests and different forms of resistance. Another way to showing some love during Pride is through art, and it only takes a second to lift up and […]
  • 7 wedding apps that will make planning your big day a whole lot easier
    Your wedding is supposed to be one of the happiest days of your life, but actually planning it can make you want to pull your hair out.  Lucky for us, we live in a time of smart phones and we all know there's an app for just about anything. So if you are having trouble […]

RSS best ads on tv

  • Radio ad: WAAPA: 42nd Street - Password
    Category: Entertainment & leisureClient: Edith Cowan UniversityAgency: The Studio at SCAExecutive Creative Director: Matt DicksonCreative Director: Mitch MitchellCopywriter: Aussie MooreCopywriter: Mitch MitchellCreative: Mitch MitchellCreative: Aussie MooreProducer: Carl StepProducer: Zachary TaylorOther credits: Voices/Tap: WAAPA Performers and Bonnie Davies
  • Radio ad: Formidable Strength and Conditioning: Unhealthy Friendships - Baby
    Some friendships aren’t healthy. But the small group training classes at Formidable Strength and Training are a great place to make healthy friendships.Category: Entertainment & leisureClient: Formidable Strength and ConditioningAgency: Marketforce, PerthCreative Director: Pat LennoxArt Director: Lauren RegoliniCopywriter: Alida HensonDirector: Brad HabibCreative Group Head/ Copywriter: Joe HawkinsAgency Producer: Claire Baronas
  • Radio ad: WAAPA: 42nd Street - On hold
    Category: Entertainment & leisureClient: Edith Cowan UniversityAgency: The Studio at SCAExecutive Creative Director: Matt DicksonCreative Director: Mitch MitchellCopywriter: Aussie MooreCopywriter: Mitch MitchellCreative: Mitch MitchellCreative: Aussie MooreProducer: Carl StepProducer: Zachary TaylorOther credits: Voices/Tap: WAAPA Performers and Bonnie Davies
  • Radio ad: Formidable Strength and Conditioning: Unhealthy Friendships - Birth
    Some friendships aren’t healthy. But the small group training classes at Formidable Strength and Training are a great place to make healthy friendships.Category: Entertainment & leisureClient: Formidable Strength and ConditioningAgency: Marketforce, PerthCreative Director: Pat LennoxArt Director: Lauren RegoliniCopywriter: Alida HensonDirector: Brad HabibCreative Group Head/ Copywriter: Joe HawkinsAgency Producer: Claire Baronas
  • Radio ad: Formidable Strength and Conditioning: Unhealthy Friendships - Dress
    Some friendships aren’t healthy. But the small group training classes at Formidable Strength and Training are a great place to make healthy friendships.Category: Entertainment & leisureClient: Formidable Strength and ConditioningAgency: Marketforce, PerthCreative Director: Pat LennoxArt Director: Lauren RegoliniCopywriter: Alida HensonDirector: Brad HabibCreative Group Head/ Copywriter: Joe HawkinsAgency Producer: Claire Baronas
  • Radio ad: WAAPA: 42nd Street - Unexpected item
    Category: Entertainment & leisureClient: Edith Cowan UniversityAgency: The Studio at SCAExecutive Creative Director: Matt DicksonCreative Director: Mitch MitchellCopywriter: Aussie MooreCopywriter: Mitch MitchellCreative: Mitch MitchellCreative: Aussie MooreProducer: Carl StepProducer: Zachary TaylorOther credits: Voices/Tap: WAAPA Performers and Bonnie Davies
  • Outdoor ad: Alorica Latam: Karaoke Test
    Alorica Guatemala wanted to recruit candidates with an intermediate level of English for the ELT program. That's why we created karaoke test, an activation where we could measure the English of the candidates in a different and fun way. Agency: Independiente,PanamaCategory: OtherClient: Alorica GuatemalaAgency: Independiente PanamaCreative Director: jonathan lassoCreative Director: Dennis De YcazaArt Director: Luis […]
  • Print ad: Irish Examiner: An Irish stag leading the Lions
    Peter O’Mahony, the Munster rugby captain, will captain the British and Irish Lions tomorrow against the All Blacks.It’s a huge achievement, and one the Irish Examiner a newspaper based in Cork, in Munster wanted to celebrate on the eve of the first test.The idea sees us take the stag's antlers (the Irish stag is the […]
  • Print ad: Milk: FATHER'S DAY
    On the occasion of Father's Day Mother Dairy wanted to take out an ad that celebrated this special bond in a special way. This is why we used Mother Dairy's flagship product, a glass of milk and made a face that resembles an old man with a message that Father's Day was a good day […]
  • TV ad: National Association of Realtors: What's More American
    Category: OtherClient: National Association of RealtorsAgency: Arnold WorldwideExecutive Creative Director: Sean McBrideCreative Director: Nate DonabedArt Director: Ashley HerrinCopywriter: Liz BreenJunior Art Director: Joshua KahnAccount Director: Val BettiniStrategist: Andrew ButlerOther credits: -Marketing Manager: Angelica Ferris -SVP, Associate Director of Integrated Production: Spring Clinton -Senior Business Affairs Manager: Amy Wilcox -Assistant Broadcast Producer: Jacob Williams

RSS Copyblogger

  • The Balance of Creativity and Productivity
    If you read Copyblogger for any length of time, you’ll notice a theme that comes up again and again — the balance of creative “arty stuff” with pragmatic productivity. Creativity makes our content worth reading. Strategic implementation gets us where we want to go. Each depends on the other. On Monday, Stefanie Flaxman talked about […]
  • Your Summer Reading List from the Copyblogger Editorial Team
    I don’t believe in a “writing gene.” Writing comes more easily to some folks, for sure. But those aren’t always the people who end up writing really well. Writing is a skill that requires plenty of practice. But practice is always more effective when you’re working on the right things. That’s when it’s time to […]
  • A Simple Plan for Managing and Completing a Content Project
    On June 20, 2009, I was reading Copyblogger and I got a new idea: I should write an ebook. At that point, my writing and editing business was less than a year old, and I had never written anything that resembled a book. Could I actually do it? I knew I wanted to try, so […]
  • This Common Belief Could Be Blocking Your Creative Potential
    A woman brought her two Pomeranians to a barbecue I recently attended. I had never met her before, but overhearing her give the dogs commands in Norwegian, Italian, and English sparked a conversation between us and another guest. Hamburger in hand, the other barbecue-goer explained why he’s always had trouble learning a language other than […]
  • Improve Your Writing and Last Chance for Rainmaker Platform
    Updated 6/16/17: The Rainmaker Platform is now off the market as a standalone service. Click here to learn about our new complete solutions for digital marketing that works. Brian wrote on Monday about the big news for this week: This is your last chance to pick up the Rainmaker Platform as a standalone service. We’re […]
  • How to Add Color and Richness to Your Writing … Without Making Us Want to Barf
    Your job as a writer is to make your subjects clear and interesting. Assuming you aren’t working on the next Waiting for Godot, you’ll work to make sure your meaning is clear and easy to grasp. And assuming you aren’t editing Wikipedia, you’ll work to make it lively and fresh. But sometimes, well-meaning attempts to […]
  • Does Your Blog Need Editing and Proofreading?
    You might think that I’d recommend a thorough editing and proofreading process for every blog. But that’s not the case. Since I don’t know enough about your blog to answer the question I pose in the headline of this article for you, I want to provide tools that will help you evaluate your own publication. […]
  • The Rainmaker Platform Goes Off the Market this Friday
    Updated 6/16/17: The Rainmaker Platform is now off the market as a standalone service. Click here to learn about our upcoming service solutions for digital marketing. Last month I told you about the Rainmaker Platform’s shift from software-as-a-service to a bundled hybrid of technology and client services, all at much higher prices. Before we do […]
  • Doors Are Open for Certification (and Other Fun Things)
    Remember all the conversations we’ve been having about the Certified Content Marketer program? Well, the doors are open — and they’re going to be closing again on Monday, June 12. If you’d like to be featured on our list of recommended writers (and get our most advanced content strategy course), this is how you do […]
  • Writers: Doors Are Open for the Copyblogger Certification Program (through Monday, June 12)
    You may have noticed that we’ve been talking up our Certified Content Marketer program lately. We’ve already had some amazing folks join us and get started … but we still have room for you. Click here to get all of the details. Here’s the two-minute run-down: Who it’s for Strong writers who want to make […]

RSS comsumerist

  • Why Does Hulu Drive More Cord-Cutting Than Netflix Or Amazon Prime?
    When people think of subscription streaming video services, Hulu is usually part of the discussion but is often treated as secondary to Netflix or Amazon Prime. Yet, despite this third-place image of Hulu, it may be the streaming service that is most likely to contribute to people cutting the cord with their cable provider. Hulu […]
  • Some Taco Bell Customers Say Their Double Chalupa Is A Double Dose Of Nothing
    Taco Bell has once again unleashed a fast food menu item that looks pretty appetizing (at least to Bell fans) in the marketing shots, but isn’t as impressive in the real world. But the particular problem with the new Double Chalupa seems to be that some Taco Bells are barely filling the item up with […]
  • Target Pulls Hampton Creek Products From Stores Over Food Safety Concerns
    Target, a chain that’s popular because “upscale discount store” is apparently not an oxymoron, is a big seller of Hampton Creek’s vegan food products, including its not-mayonnaise Just Mayo. But now Target has reportedly pulled Hampton Creek products from its stores and even disabled cashiers’ ability to scan these items at checkout. Why? That’s a […]
  • Ousted American Apparel Founder Dov Charney Tries Again With ‘Los Angeles Apparel’
    Say what you will about American Apparel founder Dov Charney, but the man is persistent. After he was ousted as CEO of the company he started, he made a failed takeover bid to get it back. Now he’s returned with a brand that doesn’t do much to distance Charney from his past, replacing “American” apparel […]
  • Google Will Stop Scanning The Contents Of Your Gmail Messages To Sell Ads
    If you use one of Google’s many services then you’ve probably come to the realization that the tech company has a lot of your personal information and data, which it uses to sell ads. Now, after years of debate on whether or not it’s okay for Google to read users’ private emails, the tech giant says […]
  • America Has Too Many Malls, Not Enough E-Commerce Warehouses
    There are many to blame for the demise of malls, but there’s one important factor that’s easy to fforget: There are just too dang many of them. The U.S. has more retail square footage per person than other industrialized countries, and we keep adding newer and bigger malls without humanely putting enough of the old […]
  • Driver Ignores Safety Measures, Gets His Minivan Stuck In Drawbridge Gap
    When you see a brightly colored, reflective traffic arm blocking the path of your car, you probably assume it’s down for a good reason — to keep you and your vehicle safe from whatever is going on beyond it. But one driver apparently saw that precautionary measure as an optional kind of thing, and ended […]
  • Debt Collector Accused Of Taking Money From People Who Didn’t Owe Anything
    As part of its ongoing efforts to crack down on unscrupulous debt collectors, the Federal Trade Commission has accused a North Carolina company of running a “phantom” debt collection scheme that went after people for money that they did not actually owe. The FTC announced today that it had filed a complaint accusing ACDI Group […]
  • Hospital Groups, Public Health Officials: Senate Obamacare Repeal Bill Makes “Unsustainable” Cuts To Coverage
    After reviewing the Senate bill to gut and replace much of the Affordable Care Act, groups representing the nation’s hospitals believe that this legislation will leave millions — particularly those with chronic ailments and the disabled — without access to care. American Hospital Association President Rick Pollack is urging the Senate to “go back to […]
  • Is Tesla Working On Its Own Streaming Music Service?
    Tesla already makes cars, solar panels and roofs, and CEO Elon Musk also dabbles in space travel, so maybe it’s not that big of a stretch that he’s also looking to create a new streaming music service. According to music industry sources in the know who spoke with Recode, Musk has been chatting up major […]

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RSS inspiration

  • Baltic Sea Card tracked through Aland Index
    Ålandsbanken (The Bank of Aland) in Finland has won a Cyber Grand Prix for the Baltic Sea Card, a biodegradable credit card linking spending patterns with impact on the environment. Ålandsbanken worked with MasterCard and KPMG to develop the Aland Index, calculating the environmental impact of each credit card transaction, based on general data from […]
  • Seem Trying to Conceive the Family Way
    Recruit Lifestyle and Dentsu Y&R have won the Mobile Grand Prix at Cannes International Festival, in recognition of the Seem home testing app for male fertility. The Seem kit provides a collection cup and stick and a microscope lens for measuring the concentration and motility of sperm. The Seem smartphone app uses camera function to […]
  • Twitter What’s Happening at Cannes
    Twitter has won the Grand Prix for traditional outdoor at Cannes Lions for its series of Twitter What’s Happening billboards. The campaign, run between October 2016 and early 2017, features hashtags and Twitter logos alongside images from news and pop culture, with no copy. The campaign began with a billboard near the Lincoln Tunnel in […]
  • Wall Street Fearless Girl by State Street
    Fearless Girl, a bronze sculpture on Wall Street commissioned by State Street Global Advisors, has won three Grand Prix awards at Cannes International Festival, for PR, Outdoor and Glass Lion categories. The Fearless Girl sculpture, fashioned by Kristen Visbal, depicts a Latina girl looking at the well-known Charging Bull statue in Bowling Green Park, in […]
  • Immunity Charm in Afghanistan
    McCann Health in India and The Ministry of Public Health (MoPH) in Afghanistan have won the Grand Prix for Good at Cannes International Festival of Creativity, for “Immunity Charm”. The Immunity Charm campaign, winner of four gold and four silvers Lions in the Pharma category, was developed to address childhood disease and mortality. Launched in […]
  • Volvo Moments that never happen
    Volvo is promoting the safety features found on the new Volvo XC60 with “Moments that never happen”, a beautifully crafted commercial. A young girl talks with her mother about the future possibilities that will come from her first day at school. As she walks down the footpath she visualises the two best friends for life, […]
  • Zain Ramadan 2017 campaign challenges terrorism
    Zain, a Middle Eastern mobile communications company based in Kuwait, is creating waves with a counter-terrorism music video released to be viewed during Ramadan. The three-minute video portrays a would-be suicide bomber as he moves toward an attack, and the Arab community that tries to dissuade him. The bomber walks through the streets and rides […]
  • Sony Bravia Earth Rising on Earth
    Sony is promoting the XBR-A1E OLED television screen with “Earth Rising”, a commercial presenting an other-worldly perspective on clarity. Filmed in the Atacama Desert in Chile, the Sony Bravia Earth Rising film presents the concept of the Earth Rising on Earth, a newly imagined horizon allowing the demonstration of contrast, deep blacks and life-like colour. […]
  • Groupama Safest Route connected in France
    Groupama, an insurance company in France, has launched Le Trajet Le Plus Sur, (The Safest Route), a free road safety platform based on government data relating to road accidents. Online at LeTrajetLePlusSur.fr and a mobile app, the Safest Route platform is able to generate and compare two itineraries in just a few clicks, providing the […]
  • World’s Most Eligible Bachelor on Tinder
    Ol Pejeta Conservancy has partnered with Tinder to launch a new campaign to raise awareness about Sudan, the World’s Most Eligible Bachelor. Sudan is the only remaining male northern white rhino on the planet. The goal of this campaign is to raise the $9 million needed to protect the northern white rhino from extinction. When […]

RSS brand flakes

  • The Secret to a Better Relationship
    We're not so complex as humans.  We have expectations for how we see things working, and are either delighted or disappointed.  That's how we navigate life - a series of interactions with teachers, projects, hospitals, sports teams, partners...the list goes on.  Every interaction influences the nature of that relationship.  And few of them go exactly […]
  • Getting to a better Sleep Experience
    In a tumultuous always-on world, sleep is a luxury.  And brands have clamored to come to our aid in our quest for a better night's sleep. From lightbulbs to mattresses to wearables to healthcare, there are hundreds of options from which we might choose.  And the explosion of sleep trackers specifically, gives us an important […]
  • Improve your CX with 'SOUNDSCAPING'
    Music is playing a significant role in Target's ethos these days.  It's one thing to take a Gap-Swing-like approach to advertising and put it through the Target blender, but clearly this retailer's efforts don't stop there.  Their latest experiment, to think about the role sound can play to enhance the in-store experience, could well take […]
  • Can Best Buy beat Amazon?
    While Amazon turns it's attention towards the food business, other retailers continue trying to find ways to shore up their relevance.  Case in point: Consumer Electronics.  Typically an expensive proposition where price drives where customers purchase, Best Buy is taking a new tack. Soon they'll be giving customers a chance to experience products first hand […]
  • Branding a Whole Town
    Waco, once a small boring town in Texas now a city that Chip and Joanna Gaines has transformed into a Fixer Upper theme park.Not only have they taken over the town with their HGTV show where they fix up homes for lucky clients, they have made two massive grain silos into the Magnolia Market, a […]
  • Try it before you buy it!
    Did you ever wish you could test out an expensive electronic product before you buy it?  Best Buy is teaming up with an Lumoid, an online startup company to let you try-before-you-buy certain products.Customers will be able to visit a special section on BestBuy.com and pick from products such as cameras, audio equipment and fitness […]
  • Do you want SALAD with that?
    We’re all guilty of swinging through the drive-thru when we don’t have time to make a nutritious meal at home. But what if you could get a nutritious meal in the same exact amount of time and the same convenience as the drive-through experience? Would you be just as likely to stop? Salad and Go, […]
  • Planning a Road Trip?
    If your planning a road trip, there’s an app for that. Roadtrippers will actually make planning every aspect of your vacay, from accommodations, attractions, culture, outdoors, recreation, vacation rentals, camping to points of interest, an enjoyable experience. And, they up the ante with super valuable features like assisting travelers in trip planning, calculating time, gas expense, freely […]
  • Wake up to a spot of tea? Don’t mind if I do.
    If you’re like countless people out there who have a difficult time getting out of bed in the morning, a new alarm clock has an inventive way to help with the dreaded morning wake-up. The Swan Vintage Teasmade alarm clock will ring and have a piping hot cup of tea ready for you to start […]
  • Hey Alexa, where's the closest Best Western?
    When technology can help improve the way you do business in a way that it benefits both your customers and employees, it’s a no brainer. While Best Western is only just beginning to test brining Amazon Alexa to its hotel rooms, it already seems clear that this relatively new breed of AI tech can bring […]

RSS copyranter

RSS ads of the world

  • Tic Tac: Lockers
    tictac_millionaires_lockers_aotw_1.jpg Running in Argentina, this colorful, tongue-in-cheek campaign chronicles three scenes, each of which features a person questioning their peers’ motives. In the “Birthday” spot, a girl sits in front of her locker, questioning whether her classmate truly cares about her birthday or just wanted a Tic Tac. Similarly, the other two print spots, “Funny” […]
  • Tic Tac: Subway
    tictac_millionaires_subte_aotw.jpg Running in Argentina, this colorful, tongue-in-cheek campaign chronicles three scenes, each of which features a person questioning their peers’ motives. In the “Birthday” spot, a girl sits in front of her locker, questioning whether her classmate truly cares about her birthday or just wanted a Tic Tac. Similarly, the other two print spots, “Funny” […]
  • Tic Tac: Laundry
    tictac_millionaires_laverap_aotw_0.jpg Running in Argentina, this colorful, tongue-in-cheek campaign chronicles three scenes, each of which features a person questioning their peers’ motives. In the “Birthday” spot, a girl sits in front of her locker, questioning whether her classmate truly cares about her birthday or just wanted a Tic Tac. Similarly, the other two print spots, “Funny” […]
  • Ford: Pocket Mustang
    Pocket Mustang A web-based app lets you unleash your inner wild child by transforming your smartphone into your very own high octane, tire-eating Ford Mustang – all you need is your phone and a tabletop. Pocket Mustang Video of Pocket Mustang
  • Libre by Nexus: Frame
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  • Libre by Nexus: Onesie
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  • Libre by Nexus: Rattle
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