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RSS AdAge

  • 21st Century Fox Reaches $14.2 Billion Preliminary Deal to Buy All of Sky
    21st Century Fox Inc. has reached a preliminary deal to acquire full control of the U.K.'s Sky for 11.2 billion pounds ($14.1 billion), as billionaire Rupert Murdoch seeks to consolidate his TV empire.Fox, which already holds a 39% stake in Sky, proposed acquiring the rest for 10.75 pounds a share, according to a filing Friday […]
  • Coke CMO Defends TV as Cola Giant Rethinks Digital Approach
    Coca-Cola Co. global Chief Marketing Officer Marcos de Quinto on Friday defended TV advertising as providing the best bang for the buck while questioning the beverage giant's past digital spending practices.TV is still "very, very critical for our business," he said during a wide-ranging presentation at a beverage industry conference in New York put on […]
  • Facebook Reveals New Advertiser Number Flaws
    Facebook has found more flaws in its ad stats, and is making changes to give advertisers more accurate numbers.This time Facebook said it will tweak how it estimates the potential audience size for new campaigns, an area where advertisers have been saying the figures seemed off."We are updating how we calculate the numbers that appear […]
  • Trump Will Remain Producer on New Season of 'The Apprentice'
    President-elect Donald Trump will be an executive producer on ''The New Celebrity Apprentice," the reality show in which he once starred, when its season begins 18 days before his inauguration.Trump has been affiliated with "The Apprentice" on NBC since its inception in 2004, and has served as executive producer. The trade publication Variety, which first […]
  • Trump Adviser: Ex-Ford Boss Mulally in Mix for Secretary of State
    President-elect Donald Trump's short list for secretary of state has grown, with former Ford Motor Co. CEO Alan Mulally now under consideration for the job as the nation's top diplomat, a top adviser said today.Mr. Mulally, 71, met with Mr. Trump Thursday in New York to discuss the position, campaign manager Kellyanne Conway said on […]
  • Coca-Cola Elevating Operating Chief to CEO, Succeeding Kent as Consumer Tastes Change
    Coca-Cola Co. CEO Muhtar Kent will step down in 2017 after eight years at the helm, passing the job to top lieutenant James Quincey.Mr. Quincey, a 51-year-old who currently serves as Coca-Cola's chief operating officer, will assume the CEO role on May 1, the Atlanta-based company said in a statement Friday. Mr. Kent, who turns […]
  • PepsiCo's Next 'Global Big Bet' Is a New Premium Water Brand
    Artists designing the first series of labels include Jason Woodside, whose large-scale works have appeared in New York, Los Angeles and Sydney; the duo Craig Redman and Karl Maier, who go by Craig & Karl; and an artist known as Momo, who is known for large-scale murals in public spaces."Our Lifewtr artists will turn the […]
  • Starbucks' $12 Curious Cup of Coffee
    What's the onomatopoeia for spitting out a mouthful of coffee? If I knew, it would begin this piece. Howard Schultz's announcement that he would step down as Starbucks CEO and ascend as the new leader of the new Starbucks Reserve super-premium brand came with the mention of a $12 cup of coffee. Yes, now you […]
  • After 2016 Boom, Cars Sales in China Are Likely to Stagnate Next Year
    Automakers in China should enjoy their booming sales this year because the party will be over all too soon.After unexpectedly high sales growth this year, the automakers likely will confront two big headaches in 2017: Stagnating vehicle sales, and pressure from Beijing to boost electric vehicle production -- with or without consumer demand.Early this year, […]
  • The Next Big Thing? Huge Chinese Companies You've Never Heard Of
    China, with its 1.37 billion consumers, has many, many brands that are well-known locally but unfamiliar to Westerners. Working with them is an opportunity that international agencies big and small are eager to tap further. And partnerships with them are more strategic than ever.As China's market matures, local brands are taking market share from multinational […]

RSS Adweek

  • Facebook Just Owned Up to Misreporting Likes, Reactions and Shares to Brands
    In a blog post today, Facebook admitted to miscalculating more of its marketing stats that companies look at to gauge the effectiveness of their efforts. The move marks the third time since September that the digital giant has revealed that it's misled brands.  The company has been miscalculating the number of likes and shares it shows […]
  • How Some Agencies Rig Production Bids to Favor Their In-House Studios
    Sometimes it's a subtle pricing scheme that stacks the deck. Sometimes it's as blatant as calling in a favor. Either way, the result is the same: Ad agencies are often rigging production bids to favor their in-house studios over independent vendors, according to several veteran producers who spoke to Adweek in the days since a […]
  • How This Pet Food Brand Got Ice-T to Dress Like His Bulldog
    As America gears up for Hanukkah, Christmas, and Kwanzaa (on Dec. 24, 25 and 26, respectively), there's another year-end holiday coming even sooner, on Dec. 16. The good news is there's still time to get ready for it. It's National Ugly Christmas Sweater Day. (No, we're not kidding.) But unless you're in the business of […]
  • 11 Eye-Opening Digital Marketing Stats From the Past Week
    Last week, holiday shopping dominated a steady stream of digital marketing stats. During the last several days, the data points were more varied, providing a cornucopia of marketing intelligence. Here are 11 numbers that caught our eye: 1. IG > TW Is Twitter about to officially fall to third place for social marketing platforms? Well, […]
  • Flipboard Is Debuting a Swipeable 'Promoted Roundup' Ad That Looks Like Instagram Carousel
    Flipboard has launched another native ad unit that lets brands promote multiple pieces of branded content or traditional advertising simultaneously in a carousel. The format, which the mobile magazine is calling "Promoted Roundup," shows a main image that when clicked brings up a full story similar to editorial content on Flipboard. Beneath it will be […]
  • The Washington Post Is Marketing Itself to Brands as a Testing Ground for Video Ads
    One year ago, the Washington Post decided it was done working with third-party ad-tech partners and instead started building its own slick tools and ad formats to tackle industry problems like speed, fraud and viewability. So, it started an internal group called Research, Experimentation and Development (or RED) that now includes a team of 10 […]
  • Ad of the Day: Beats by Dre's All-Star Athletes Rock Out to White Stripes' 'Seven Nation Army'
    Beats by Dre has a proud history of tapping into sports superstars, going back to "The Game Before the Game" with Brazilian soccer star Neymar and the "Hear What You Want" work with Kevin Garnett, Richard Sherman, Colin Kaepernick and Cesc Fabregas. Now, the brand is back with a rocking new spot—with no fewer than […]
  • Tinder Just Launched a Branded Podcast About Dating With Gimlet Creative
    How often has someone just sent you a message that said "hey"? Maybe you weren't even lucky enough to get punctuation or capitalization with it. Maybe you were the one who sent such a bare-bones message.  All the chatter around dating, and more specifically online dating, now has a new podcast home. Gimlet Creative, the branch […]
  • Pantone's Color of the Year Is Greenery, Designed to Perk Us Up in 2017
    Pantone has unveiled its Color of the Year for 2017 and the cheery green shade—aptly named Greenery—is meant to help with the year ahead.  "Greenery bursts forth in 2017 to provide us with the reassurance we yearn for amid a tumultuous social and political environment," said Leatrice Eiseman, executive director of the Pantone Color Institute, […]
  • Amazon Inserts Its Own 'Man of the Year' Issue in Time to Promote Man in the High Castle
    If you thought Time's new person of the year cover featuring Donald Trump echoed the magazine's pick of Adolf Hitler in 1938, wait until you see what's inside. Each person of the year issue features an advertising booklet insert from Amazon Studios with a mock Time man of the year cover ostensibly from 1963 honoring The […]

RSS Mashable

  • Why 'La La Land' is exactly the movie we need right now
    Do yourself a favor and go see La La Land when it comes to your city.  You don't need to be told that the world is a mess anymore — the evidence is everywhere, from TV screens to social media and yes, out in the actual streets and where we live. For that, movies are […]
  • Snoop Dogg's 2016 recap is a thing of beauty
    2016, on the whole, can do one. Whether it was the death of Bowie or the birth of Brexit, the slow motion car crash of the presidential election and the subsequent Trumpocalypse or the hacks, attacks and outages that peppered the year, it was a pretty dismal twelve months. SEE ALSO: All the weed references […]
  • Watch The Rock surprise a 'Tonight Show' staffer with a military homecoming
    As far as celebrities go, Dwayne "The Rock" Johnson is absurdly multitalented. He wrestles, he acts, he sings and he even for some reason dabbles in Elvis impersonations. But on Friday's Tonight Show, Johnson showed off the latest skill in his arsenal: planning extremely moving surprises. Johnson and Jimmy Fallon surprised a Tonight Show producer […]
  • 9 fun iPhone text message tips and tricks
    It's an app you probably use every day, but are you getting the most out of the iPhone's Messages?  We've got some fun tips and tricks to show you how to do more with your SMS, MMS and iMessage communications.  Read on for nine fab ways to save time, better personalize your experience and become […]
  • Charmander and friends come to life in artist's Pokémon renderings
    Gotta 3D design 'em all. Joshua Dunlop, a freelance concept artist based in London, has created incredibly lifelike images of three classic Pokémon. Called Pokemon Zoology, Dunlop's creatures appear to look 3D. The renderings basically show what it would be like if Pokémon Go came to life. SEE ALSO: New Pokemon are coming to 'Pokémon […]
  • How to (virtually) attend the 'Rogue One' premiere
    You won't need to travel to a galaxy far, far away to catch the premiere of Rogue One: A Star Wars Story in Los Angeles on Dec. 10. The star-studded (literally and figuratively, we imagine) event will stream live on StarWars.com from 8 P.M. Eastern / 5 P.M. Pacific. SEE ALSO: Flying an X-Wing in […]
  • The 12 best Android apps of 2016
    Android had an interesting year. From its best flagship literally exploding to Google dropping a set of new phones and a new digital assistant, there was a lot to keep developers on their toes.  Luckily, the Android community was as reliable as ever at turning out creative, fun and seriously useful apps. SEE ALSO: The […]
  • This anti-Trump site snagged a unique domain name
    Donald Trump may claim to be all about draining the swamp, but a website made by a former Clinton staffer is calling out how often the president-elect shows his conflicts of interest and money-grabbing ways. Or, in other words, how corrupt AF our new president is, which is exactly what inspired the name of the […]
  • 7 gifts for people who were burned by the Samsung Galaxy Note7
    The Samsung Galaxy Note7 was hands-down one of the biggest disappointments of the year. Samsung finally built the Voltron of phones, only for the Note7 to literally burn up and be permanently discontinued. If you owned a Note7 and had to give it up, we feel your pain. It sucked to lose such a high-caliber […]
  • Stunning 1900 images record Norwegian villagers amid epic landscapes
    Group portrait.Image: Fylkesarkivet i Sogn og FjordaneNils Olsson Reppen was born on a farm in the municipality of Sogndal, Norway in 1856 and emigrated to the United States in 1882. He started a career as a photographer in Minnesota, then returned to his home village and set up a business in the 1890s.Rather than shoot […]

RSS best ads on tv

  • Outdoor ad: Dixie: Deadzone Diner
    For more than 90 years, Dixie has been there to bring people together for mealtime. But these days, people are finding it harder and harder to detach from their phones during meals. So for summer 2016, Dixie wanted to do something to help people connect again—it took mealtime to the places where our phones don't […]
  • TV ad: Age of Beard: Beard Mojo
    This is an entertaining new commercial film for Wix.com, the free website builder that enables users to create their own stunning websites. Called "Beard Mojo," it features Shaquille O'Neal in a very funny performance going through his awkward phase as a kid. He finally comes into his own when he uses Age of Beard products […]
  • TV ad: Maserati: Naughty Things
    The legendary sound of the engine as the spokesperson for the car.Category: AutomotiveClient: FiatAgency: FCB ChicagoChief Strategy Officer: John KennyManaging Director: Phyllis LeeCreative: Ben FlahertyExecutive Producer: Stephen ClarkAccount Director: Zac CyranAssociate Producer: Taylor PowersOther credits: Global EVP, Content and Creative Development – Todd Tilford
  • TV ad: YouTube: Rewind 2016
    YouTube has Rewinded 2016 to celebrating the videos, people, music and moves that made this year great.Category: Online servicesClient: YouTubeAgency: -
  • TV ad: National Lottery: Thank You
    National Lottery 'Thank You' TV Commercial via AMV BBDO LondonCategory: Entertainment & leisureClient: National LotteryAgency: AMV BBDO LondonCreative Director: Dave BuchananAgency Producer: Darapen Vongsa-NaMusic: James RadfordMusic Supervisor: Radford MusicMusic + Sound Production: James RadfordOther credits: Design, directed, animated and produced by Art&Graft
  • TV ad: Maserati: Its Speaking To You
    The legendary sound of the engine as the spokesperson for the car. Agency: FCB ChicagoCategory: AutomotiveClient: FiatAgency: FCB ChicagoChief Strategy Officer: John KennyManaging Director: Phyllis LeeCreative: Ben FlahertyExecutive Producer: Stephen ClarkAccount Director: Zac CyranAssociate Producer: Taylor PowersOther credits: Global EVP, Content and Creative Development – Todd Tilford
  • TV ad: Bireley: Just One Sip
    With equal parts charm and humour, Bireley's "Just one sip" spot created by J Walter Thompson Bangkok reminds us that we can snatch happy moments even while living a hectic city life, if we only try. The tale of the noodle seller and his wife is a lovely Thai take on a fruit beverage that […]
  • Outdoor ad: Chloe's Pops: Chloe's Pops
    Category: FoodAgency: TDA BoulderCreative Director: Thomas DooleyArt Director: Sayako MinamiArt Director: Haley GaryetCopywriter: Jeremy GrahamProducer: Kate OsborneAccount Director: Paul SeigelPhotographer: Mark LaitaDesigner: Sayako MinamiAccount team: Martha Powers
  • Outdoor ad: Toys R Us: Christmas departure - Boy
    Santa will depart shortly.Category: Retail servicesClient: Toys R Us JapanAgency: Toys R Us JapanCreative Director: Koichi HOSOYAArt Director / Copywriter: Chihiro NAKAMURADesigner: Asuka SATODesigner: Kumi SaitoOther credits: Marketing Director: Megumi TAKANO
  • Outdoor ad: Toys R Us: Christmas departure - Girl
    Santa will depart shortly.Category: Retail servicesClient: Toys R Us JapanAgency: Toys R Us JapanCreative Director: Koichi HOSOYAArt Director / Copywriter: Chihiro NAKAMURADesigner: Asuka SATODesigner: Kumi SaitoOther credits: Marketing Director: Megumi TAKANO

RSS Copyblogger

  • Get It Done This Week (We Can Help)
    This week is all about gettin’ it done. Something about the end of the calendar year gives us the energy to finish off any pesky lingering tasks and move forward. On Monday, the Members Only podcast walked us through the Hows and Whys of getting your Google Analytics in place. This is exactly the kind […]
  • 3 Lesser-Known Copywriting Techniques that Keep Readers Glued to Your Content
    Let me ask you this … Roughly how many articles do you think you’ve read about writing better headlines, subheads, or even opening sentences, for that matter? A ton of ’em, I bet. After all, smart marketers know those are all valuable lessons. But here’s the thing: Don’t assume that copywriting techniques can only improve […]
  • Content Curation in an Age of Fake News, with Dave Pell
    It’s been almost two years since I started Further, my curated email newsletter about personal growth. And there’s no mistaking that the project was inspired by Dave Pell’s NextDraft. Content curation is all about becoming a trusted editorial source that finds the best information within a certain topic from amongst the valueless clickbait and mediocre […]
  • On Making Choices and Finding New Solutions: Let It Be Easy
    I’ve been rinsing my mouth with salt water after every meal for the past two weeks. It’s part of the healing process after a wisdom tooth extraction. Oral surgery: the gift that keeps on giving. During the first week, I spilled salt all over my bathroom counter. My container of salt has a perforated opening […]
  • How the Bestselling Author of ‘The Blue Zones’ Dan Buettner Writes
    The multiple New York Times bestselling author of The Blue Zones books and National Geographic Fellow, Dan Buettner, dropped by the show to talk about his world travels, life-saving longevity research, and some fantastic advice for writers. The author is an internationally recognized explorer who discovered five places in the world — called Blue Zones […]
  • The 4 Pillars Every Online Business Is Built On
    Ever thought about launching an online course … or some other digital product or service? Whether you’re starting out or you’re a digital commerce veteran, here are four pieces that need to be in play before you can profitably launch a new product or service. Free webinar Brian Clark’s free webinar on online courses will […]
  • Use This Content Marketing Checklist to Skyrocket Your Productivity
    I used to beat myself up and feel guilty for not getting more done in my business each year. There were so many awesome content ideas burning in my brain for videos, books, and education I wanted to create. Yet, not much was really getting done. Sure, I was busy as hell, but my content […]
  • Just Because You Can, Doesn’t Mean You Should (Plus Other Life Lessons from Seth Spears)
    This week’s guest specializes in helping small business owners and bloggers take their businesses to the next level. He wants to assist others in creating a strategy for long-term success. He is Seth Spears, and he is a Digital Entrepreneur. In this 34-minute episode, Seth walks you through his journey as a digital entrepreneur: How […]
  • Pamela Wilson on Experts On The Wire
    On this episode of Elsewhere, Pamela Wilson sits down with Dan Shure of Experts On The Wire to discuss good vs. great copywriting and how you can improve your own writing. In this 62-minute episode, Pamela and Dan discuss: How copywriting can be the difference between a sale and silence Hands-on tips for improving your […]
  • How to Set Up Google Analytics for Your Membership Site
    Setting up Google Analytics for your membership site can be tricky … unless you know the right way to start. Data analysis is at the core of all online marketing. But how do you get the right data, and more importantly, how do you make sense of it all? On today’s show, we have the […]

RSS comsumerist

  • Facebook Discovers, Confesses Another Ad Metrics Problem
    Facebook makes money from monetizing your political arguments with your former roommate’s great-aunt, and advertisers want statistics that show what they’re getting for their ad dollars. That’s why it’s of note that Facebook recently told advertisers that it’s been overestimating how many people a given ad is going to reach. When creating an ad campaign […]
  • Former Pharma Execs Accused Of Boosting Fentanyl Sales By Bribing Doctors With Sham Speaking Engagements
    Fentanyl is an incredibly potent opioid painkiller; it acts quickly and powerfully, but doesn’t last as long as others, meaning its medical application is limited. So if you’re a drug company trying to boost sales of your new fentanyl spray, how do you sell more of a product that very few people have a real […]
  • We Have Sugar To Thank For The American Tobacco Industry
    If you’ve ever tried to give up eating sugar, you know that the sweet stuff has a strong hold on our brains. What you may not realize, though, is that sugar’s addictive and delicious power also is part of another common addiction that we’ve perfected and exported: tobacco. Bloomberg News shared this lost bit of […]
  • Don’t Fall For The ‘Missed Delivery Notice’ Email Scam This Holiday Season
    If you’re like everyone else you know, you’ve probably been doing — or plan to do — a bit of online holiday shopping this year. Missing a delivery could put a serious kink in your day, but don’t let that fear draw you into a scammer’s net. The “missed delivery notice” or “delivery failure notification” […]
  • ‘Santa B’ Strikes Again: Layaway Angel Pays For $50K Worth Of Gifts At PA Walmart
    It’s that time of year again, when we’re happy to hear about shoppers performing good deeds and random acts of kindness. Some of those warm-hearted folks we know better than others, including Pennsylvania’s “Santa B” layaway angel, who has now covered the cost of Walmart shoppers’ layaway items for the third year in a row. […]
  • Regulators Speeding Up Takata Recall, Update List Of Affected Vehicles
    When federal regulators took over the messy Takata airbag recall in May 2015, they provided a timeline in which carmakers were to have shrapnel-shooting safety devices replaced. With more than 42 million vehicles having potentially dangerous airbags in their dashboards and steering wheels, the campaign was bound to take some time. But it’s not progressing enough, […]
  • Publix And Stonewall Kitchen Recall Pancake And Waffle Mixes Over Potential Salmonella
    Pancakes and waffles with a fruit flavor are fun and delicious, but what isn’t fun and delicious is when your breakfast comes with a side of Salmonella. Salmonella. Two companies — supermarket chain Publix, and Stonewall Kitchen — have discovered that the milk in their mixes tested positive for the pathogen, and are recalling the […]
  • Why Can’t You Play ‘Super Mario Run’ Offline?
    You may be excited to buy Super Mario Run to play on your iPhone or iPad come next week, but when you do, you’ll have to make sure you’ve got an internet connection first. Nintendo’s newest game launches on Dec. 15 and will cost $10. And at least for now, there’s no option for playing […]
  • UPS Driver Helps Save Woman Held Captive After Spotting Note On A Package
    A woman who was allegedly being abused and kept captive in her home by her husband was rescued this week when an observant UPS driver noticed the plea for help she’d scrawled on a package waiting to be picked up. Police in Franklin County, MO, said in court documents that the woman was prevented from […]
  • Should You Be Able To Serve Divorce Papers Through Facebook?
    If you so choose, you can use the internet to avoid virtually all person-to-person contact; sign contracts electronically, transfer funds from account to account, transact business, order dinner and a movie, but can you use Facebook to sidestep the awkward — and sometimes difficult — process of serving divorce papers on your estranged spouse? Not […]

RSS adverlicious

RSS inspiration

  • EDEKA Time as Gift for Christmas
    EDEKA, the German retail chain, is following on from the impact of the 2015 Home For Christmas campaign with “Zeitschenken” (Time), an integrated advertising campaign calling on people to focus on spending time with family and friends over the Christmas season. At the heart of the Zeitschenken campaign is “Müssen” (Have To), a commercial dramatising […]
  • Golden Pin Design Awards 2016
    Over the next two weeks The Inspiration Room will be featuring design projects awarded at the Golden Pin Design Awards 2016 in Taipei on December 1. The Golden Pin award group announced its Best Design winners in two awards, the Golden Pin Design Award and the Golden Pin Concept Design Award, in a star-studded evening […]
  • Air New Zealand Summer Wonderland
    Air New Zealand has launched “Summer Wonderland”, the Christmas 2016 commercial featuring Irish singer Ronan Keating and rising Kiwi acting star Julian Dennison. Julian (Hunt for the Wilderpeople and Paper Planes) collaborates with Ronan in and out of the studio to record a uniquely Kiwi take on “Walking in a Winter Wonderland”, rewritten to celebrate […]
  • US Postal Service Hippopotamus for Christmas
    The US Postal Service 2016 Holiday campaign features a young girl who sees a hippopotamus and is immediately smitten. Her parents pick up on that and rely on the postal service to deliver hippo-themed surprises ordered online to delight their daughter, until she becomes infatuated by another member of the animal kingdom. The US Postal […]
  • Apple Frankie’s Holiday
    Apple is making the connection between Halloween and Christmas this year with “Frankie’s Holiday”, a commercial starring Brad Garrett (Robert Ramone in Everybody Loves Raymond). Frankenstein’s monster records his music box rendition of the “There’s no place like home for the holidays” on his iPhone before collecting his mail order Christmas light fittings and heading […]
  • Still The Most Shocking Second A Day
    Save The Children’s sequel to “The Most Shocking Second A Day“, “Still The Most Shocking Second A Day”, has been recognised with Gold Arrows for Editing, Sound Design and Best Actress at the British Arrows Craft awards, along with a Silver Arrow for Directing. The first film, released in March 2014, covered the story of […]
  • Hennessy The Piccards in Stratosphere and Ocean
    Hennessy The Piccards, a commercial featuring father and son duo Auguste Piccard and Jacques Piccard, has won Gold Arrows for cinematography and colour at the British Arrows Craft awards. On May 27, 1931, over the course of seventeen hours, physicist/explorer Auguste Piccard became the first man to reach the Earth’s stratosphere, touching 51,775 feet in […]
  • Macys Old Friends in Thanksgiving Day Parade
    Macy’s, the American department store chain, is celebrating the 90th Macy’s Thanksgiving Day Parade with “Old Friends”, a commercial featuring a Santa character ballon. Since its origin in 1924, the Macy’s Parade in Manhattan’s Herald Square has marked the official start of the holiday season, stopping only for the World War II years of 1942, […]
  • OK Go The One Moment for Morton Salts
    OK Go has partnered with Morton Salt, a salt products company, to release a music video for “The One Moment”. The OK Go The One Moment music video explores the slow-motion rendition of a sequence filmed in 4.2 seconds. Seven cameras powered by high speed robotic arms capture 318 events, including colored salt bursts, exploding […]
  • Doors of Thrones in Ireland
    Doors of Thrones, a set of ten carved doors, won the Outdoor Grand Prix at the Epica Awards. For over 6 years Northern Ireland has been the home to the filming and production of the HBO series Game of Thrones®. It has become a part of Northern Irish culture and it’s landscape. On January 2016, […]

RSS brand flakes

  • Science project
    A time-honored tenet of effective communication is show, don’t tell. These Lifebuoy mall ads turn posters into petri dishes that show live germs, growing on items you handle every day. Watching them is an impactful experience, one that you can’t unsee. Need to use your phone? We bet you’ll remember to wash your hands with […]
  • Happy makes you sad enough to donate
    Fundraising is a uniquely challenging and competitive endeavor. All the causes are good. All the end beneficiaries are deserving. But with so much need and only so many dollars, how do you hit prospective donors in the solar plexus — and the wallet? B.C. Children’s Hospital did it by getting them to experience the idea […]
  • Going the distance for fitness
    You want to live healthier so you join a gym. You go for an hour three times a week. Maybe you reward yourself with some ice cream when you get home. Ok, you’re trying, but you haven’t transformed yourself into a different person. You haven’t changed your lifestyle. No worries. AnytimeFitness, a 24/7 gym chain, […]
  • Get lit with the Gilmore girls
    Now the company whose name has become a verb is turning passive viewing into a shared experience. Fans who Netflix the return of their favorite mother-daughter duo in"Gilmore Girls: A Year in the Life" can get the full experience of all four 90-minute installments, each set in a different season, while the scents of winter, […]
  •  Thank you for not drooling on the furnishings
    Herman Miller, the 93-year-old legendary design company, just opened what it’s calling its first retail store. But for anyone who’s ever salivated over photos in shelter magazines and interior design sites, the 6,000 square foot space is the Barbie Dream House come to life. The idea isn’t just to sell you furniture and accessories; it’s […]
  • Finally, a better smartwatch experience for the visually impaired
    Developers in South Korea took on a challenge: create a smartwatch for blind and visually impaired (B&VI) people that reduces the size, weight and cost of a braille reader by a factor of 10. Link it via Bluetooth to a smartphone so it can receive information in text form from any app or service. Give […]
  • Up your freelance experience by taking it on the road
    For freelancers on the go, it's now easy to be green. Design firm Studio Hardie of England, inspired by the “hot-desking” trend, has put the ultimate work cubicle in the back of a Nissan van, the electric E-NV200 model, with a zero-emissions footprint. Not only does it have the basics — a desk, chair, Wi-Fi […]
  • Experiencing the Syrian refugee crisis firsthand
    One of the greatest challenges in charitable fundraising is how to create a powerful, memorable way to demonstrate the charity’s need — to reach out and touch donors’ hearts. If done effectively, not only do you raise money, you also create advocates.Ikea, the Red Cross and the ad agency POL teamed up to raise funds […]
  • Would you live with your target audience for a week?
    The Italian version of “Would it play in Peoria?” is ”Will this be understandable to the Voghera Housewife?” — an idea developed in the 60s to keep advertising pitches and brainstorms grounded in reality.Starting Nov. 28, for the whole week, execs (CEO, art director, copywriter and account manager) from the agency Le Balene will live […]
  • Would you give up your phone for beer?
    For Meantime Brewing Company of Greenwich, London, UK, time IS their essence. In fact, they consider it the 5th ingredient of their beer — beer that takes 6 weeks to brew, taking advantage of traditional hand-crafted techniques as well as modern technologies. To dramatize this, they challenged 6 craftspeople from 6 cities across the UK […]

RSS copyranter

RSS ads of the world

  • Yamaha: Music method
    The Music Method experiment was carried out to see if playing music can improve the working environment in terms of healthier and happier employees. Video of The music method - Could playing instruments really lead to better health? Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • ALDI: Casting, 2
    Video of Aldi Christmas 2016 – Kevin the Carrot Casting Part 1 Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • ALDI: Casting
    Video of Aldi Christmas 2016 – Kevin the Carrot Casting Part Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • USPS: Gifts
    Video of USPS Regalos-Gifts 30 HD Subtitled Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • Iceland: Taste test
    Video of Mr Claus Vlogs: The Mince Pie Taste Test Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • Iceland: Unboxing
    Video of Mr Claus Vlogs: Unboxing Iceland’s Luxury Mince Pies Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • Iceland: Haul
    Video of Mr Claus Vlogs: Iceland Haul Video Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • WWF: 47 words for humanity
    The Norwegian government have decided to shoot and kill 47 of it´s remaining 68 wolves. This video was made as part of a WWF campaign to halt or stop this process. Video of 47 words for humanity Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • Lazurit: Dreams start at home
    Video of Dreams Start At Home Share: Facebook Twitter LinkedIn Pinterest Google Plus 
  • Toyota: Right Light
    The ad aims to communicate a sense of community and warmth with the understanding that the holidays can be an emotional and stressful time for many. The song in the spot is called “Normal Song” by the band Perfume Genius. Video of Right Light | Toyotathon | Toyota Share: Facebook Twitter LinkedIn Pinterest Google Plus 

RSS adverbox

  • Taxi became a new Battlefield 1 vehicle
    The buzz in Moscow today is not about US elections. The reason is a new Battlefield promo. Game world is now discussing the most expected EA shooter release, dreaming about the great squad assembling and taking part in the most hard fought battles of the World War I. Electonic Arts in collaboration with Yandex.Taxi servise […]
  • Dove Real Beauty Beats
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